THE HONEST GLOSSARY

Every pricing trick, defined in plain English

The vocabulary of SaaS pricing, defined honestly — with the number of tools in our 498-dossier corpus that carry each pattern, and a documented example from the wild.

Sticker price

The sticker price is the advertised headline price of a software plan. It is the number vendors market — but in our researched corpus, only about one in three tools has a sticker price that is also the whole story: meters, seats and add-ons move the real bill.

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Usage-based pricing (metered pricing)

Usage-based or metered pricing charges on top of (or instead of) a flat subscription: credits, message or minute counts, overage fees or percentage cuts. Done openly it is fair; done quietly it makes the advertised plan price meaningless once you have real volume.

Seen in 253 of 498 researched tools.

In the wild — HubSpot: “It includes 500 HubSpot Credits and 1,000 marketing contacts.” review →

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Per-seat pricing

Per-seat pricing scales the bill with every user, member or agent you add. Predictable at small size, but it quietly taxes growth: doubling your team doubles the software bill even when usage barely changes. Flat-fee alternatives exist in most categories.

Seen in 125 of 498 researched tools.

In the wild — Remote People: “US PEO from $99 per employee a month and US payroll from $29.” review →

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Quote-only pricing (hidden pricing)

Quote-only or hidden pricing means the vendor publishes no usable price list — you must book a sales call to learn what it costs. It enables per-customer price discrimination and makes comparison shopping impossible before you invest time in a demo.

Seen in 33 of 498 researched tools.

In the wild — Marketing 360: “Quote-based, and deliberately so (verified 6 September 2026 and again 25 September 2026 on their own site).” review →

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Renewal jump

A renewal jump is the gap between the introductory price you sign at and the higher rate your subscription renews at — standing practice in hosting and security software. The honest question is never the intro price but the year-two price.

Seen in 7 of 498 researched tools.

In the wild — FreshBooks: “The promotional rate is 90% off for three months, so Lite is $23 rather than $2.30 from month four.” review →

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Annual lock-in

An annual lock-in means the advertised price only exists with a yearly (or longer) commitment; monthly billing costs meaningfully more or is unavailable. It shifts risk to the buyer: you pay for a year before you know whether the tool sticks.

Seen in 114 of 498 researched tools.

In the wild — QuickSigner: “Annual billing saves 20% and paid plans carry a 14-day trial.” review →

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Genuinely free tier

A genuinely free tier is a plan you can run on indefinitely at zero cost — not a fourteen-day trial in a costume. The honest test: can a real, small use case live on it forever? In our corpus, about four in ten tools pass.

Seen in 160 of 498 researched tools.

In the wild — Poptin: “Free is $0 for 250 active contacts, 500 emails and 1,000 visitors.” review →

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Free trial vs free plan

A free trial ends; a free plan does not. Vendors often market trials as 'free' — the honest distinction is whether the tool remains usable at zero cost after the clock runs out, or whether every path leads to a paywall within weeks.

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Price-hike registry

A price-hike registry documents SaaS price increases, free-tier cuts and plan retirements with evidence — because vendors quietly delete old pricing pages. AIBM's registry snapshots every monitored pricing page monthly and archives independent receipts at the Wayback Machine.

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Pay-to-play awards

Pay-to-play awards are industry prizes that require entry fees, sponsorships or paid licensing of winner badges — the economics reward payment, not merit. The honest alternative: awards drawn from published research, where vendors cannot apply and evidence is shown per winner.

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Evidence-based review

An evidence-based software review ties every claim to a verifiable source: documented prices, quoted terms, archived pages. The practical test is whether the reviewer publishes the evidence next to the verdict — and says 'skip it' when that is the honest answer.

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Definitions are editorial; corpus numbers are computed from hand-researched dossiers (open data). Some links are affiliate links — we may earn a commission at no extra cost to you; it never changes a definition.