UpsellPlus Review (2026)Upsells Everywhere, Priced on Revenue
By Daan Haket · Researched and written with an AI assistant · who does what
The plans are capped by the revenue they are allowed to earn you, and the first paid step does not raise that cap: Free and the $49 Launch plan both stop at $500 of upsell revenue a month.
shopify merchants who want one app covering product page, cart, checkout, post-purchase, customer accounts and POS offers rather than three, especially Shopify Plus stores, where the checkout half of the product actually unlocks.
your upsell revenue sits near the $500 ceiling that Free and the $49 plan share — the first paid step buys features, not headroom — or you are not on Shopify Plus and were buying this for the checkout upsells.
Transparency: the “Visit” links on this page are affiliate links — we may earn a commission if you sign up, at no extra cost to you. No vendor can pay for a better review or verdict. How we make money →
Pricing (2026)
✓ Pricing re-verified 19 Sep 2026
| This tool | $49 | 46th cheapest of 51 |
| Cheapest | $2.99 | MX AI |
| Median | $14.99 | |
| Most expensive | $450 | Attribuly |
Lowest paid entry price per account a month, billed monthly, in USD, among the 51 e-commerce growth apps we have researched (read between 2026-08-19 and 2026-10-09). Only tools priced in the same unit and on the same billing are compared — not a market survey, and cheapest is not best.
(listing and vendor pricing page re-verified 2026-09-19 on apps.shopify.com/upsellpluscheckout, USD; the Scale ladder confirmed in writing by UpsellPlus support on 2026-09-21) Fixed monthly tiers based on the revenue generated through UpsellPlus offers, with no percentage commission. The listing shows four: Free runs one offer, opens all twelve upsell types plus analytics, and allows up to $500 in upsell revenue. Launch is $49 a month or $500 a year (saves 15%) and allows the same $500 of app-generated revenue a month, adding cart, pop-up and drawer upsells, product page and post-purchase upsells, multivariate A/B testing, progress bars and free gifts.
The tier named Shopify Plus is $119 a month or $1,149 a year (save 20%), raises the ceiling to $2,000 a month and adds checkout customization, checkout upsells, thank-you page customization and AI recommendations. Scale is $199 a month or $1,899 a year (save 20%) for up to $5,000 a month, live support and multivariate A/B testing. 14-day free trial on the paid tiers; charges billed every 30 days.
Full pricing notes (3 more paragraphs)
The vendor's own page adds two things the listing does not carry: a fifth Enterprise tier with no published price, sold through a demo, and a Managed Service at an extra $499 a month. That page contradicts itself on Scale - the plan card and the listing both say up to $5,000 a month, while its comparison table puts Scale under Unlimited - so we asked the vendor.
UpsellPlus support answered on 21 September 2026 that Scale is a ladder rather than a single price: $199 up to $5,000 of upsell revenue a month, $299 up to $10,000, $399 up to $15,000, $499 up to $20,000, $699 up to $30,000, $799 up to $40,000, and an Unlimited plan at $999 with no ceiling. A store that goes past $5,000 is moved automatically to the $299 tier, which covers up to $10,000.
So the plan card is the accurate one and the comparison table is wrong, and the amounts above $199 appear nowhere on the published pricing page (figures from UpsellPlus support, 21 September 2026). Hitting a ceiling is not a stop: their FAQ says you automatically upgrade to the next tier so upsells are not interrupted, so the bill rises by itself. Their FAQ also states Shopify Plus is NOT required except for checkout customization and checkout upsells, which is a Shopify restriction; cart, product page, cart drawer, thank-you and post-purchase offers work without it.
Plans change — always verify the live price on their site.
Category context: Growth & Revenue. Across the 83 tools in this category that we researched with a public US-dollar price, the median entry price is about $30 a month (lowest paid plan as listed, per seat where the vendor prices per seat). Compare pricing conditions in the Software Cost Atlas →
What the pricing page doesn’t say
The $49 buys offers and features, not headroom — headroom starts at $119. And crossing a ceiling is not something you decide: their FAQ says you are automatically upgraded to the next tier so the offers keep running, so a good week moves the invoice on its own. Read the feature list closely too, because the tier named Shopify Plus is not the same thing as the requirement — their FAQ says Plus is needed only for checkout customization and checkout upsells, so on a standard Shopify store the checkout half of a checkout-upsell app is not what you are buying.
The last thing to know is at the top, and it is not on their pricing page. The plan card says Scale stops at $5,000 a month while the comparison table on that same page says Unlimited; we asked, and UpsellPlus support confirmed on 21 September 2026 that Scale is a revenue ladder - $199 up to $5,000 of upsell revenue a month, $299 up to $10,000, $399 up to $15,000, $499 up to $20,000, $699 up to $30,000, $799 up to $40,000, and an Unlimited plan at $999 with no ceiling - and that passing $5,000 moves a store to the $299 tier on its own.
That is better news than the Enterprise tier above it suggests, but it means the number you are quoted at signup is the floor of a ladder whose higher rungs are not published anywhere.
Watch the video review
The video version of this review, from our YouTube channel.
What UpsellPlus does
Upsells, cross-sells and free gifts across Shopify product pages, cart, checkout, post-purchase, customer accounts and POS, with AI recommendations and A/B testing in 23 storefront languages.
What buyers report about UpsellPlus
Hands-on: not tested by usReported by buyers: Shopify App Store listing apps, read September 2026
Themes from the buyer-review sites listed at the foot of this page, read in September 2026. We have not run UpsellPlus ourselves, so this is other buyers' experience rather than ours. We summarise it here because the complaints are usually the part a vendor page leaves out.
- • The checkout-level offer is what merchants say they came for and could not get elsewhere: a US food brand wanted a gift auto-added to the cart only at checkout and reports failing to find another app that allowed it.
- • The team joins calls to build the thing rather than pointing at documentation — the same merchant says UpsellPlus hopped on a call to customise the feature, and an apparel brand describes brand feedback on the cart being executed quickly.
- • One support name recurs across independent reviews: Santiago, described as fast, professional and solving a problem in minutes.
- • A Mexican merchant at six months makes the point that matters for post-purchase offers specifically — that they integrate with the buying experience without being invasive, which is the usual failure mode of the category.
- • There are none on this platform, and that is the finding rather than an endorsement: 143 reviews and not one below five stars. The listing therefore gives a buyer no view at all of how the app fails, which is the thing you would most want from three figures' worth of reviews.
- • The review set also skews to the beginning of the relationship. Alongside merchants at eight months, nine months and about a year sit reviews written after two hours, two days, four days and six days — enthusiasm about onboarding, before a post-purchase funnel has had time to show what it does to refunds, support load or repeat purchase.
- • Nobody in the set quantifies the lift. Reviewers say the app increased average order value and call it an easy win, but the numbers behind that are not in the reviews, so the platform supports the direction and not the size of the effect.
Where the ratings disagree. A perfect 5.0 over 143 reviews is not evidence that nothing goes wrong; it is evidence that nobody dissatisfied has posted here. Set it against the neighbours in this same category and the contrast is instructive rather than damning: Easy Bundles carries 13 one-star reviews in 1,272, Evey Events 24 in 321. Those minorities are what let a buyer see the failure modes before hitting them. With UpsellPlus you get the upside in detail and have to find the downside yourself, so weight the free trial and your own first month more heavily than the score.
Pages read (September 2026): Shopify App Store
What the money actually buys
The ladder is priced by how much revenue the app is allowed to generate for you: $500 a month on Free and on Launch at $49, $2,000 on the $119 tier, $5,000 on Scale at $199. Read that column before the feature lists, because the ceilings differ far more than the features do. What $49 adds over free is offers and tooling — cart, pop-up and drawer upsells, product page and post-purchase offers, multivariate A/B testing, progress bars and free gifts, with a 14-day trial.
What $119 adds is the checkout: checkout customization, checkout upsells, thank-you page customization and AI recommendations, plus four times the revenue ceiling. Scale at $199 adds live support and a $5,000 ceiling. Annual billing takes 15% off Launch ($500 a year) and 20% off the two upper tiers ($1,149 and $1,899). What happens when you outgrow $5,000 a month is not on the listing or the pricing page, so we asked.
UpsellPlus support answered on 21 September 2026 that Scale keeps climbing in published steps - $199 up to $5,000 of upsell revenue a month, $299 up to $10,000, $399 up to $15,000, $499 up to $20,000, $699 up to $30,000, $799 up to $40,000, and an Unlimited plan at $999 with no ceiling - and that crossing $5,000 moves you to $299 automatically. Budget against that ladder rather than against the $199 on the card, because the app decides when you step up, not you.
How to actually use UpsellPlus
Start on the free plan and treat it as a real trial rather than a demo: it runs one offer, opens all twelve upsell types and the analytics, and allows up to $500 of upsell revenue. That is enough to learn whether your customers take an offer at all, and where they take it — product page, cart drawer, post-purchase or thank-you page. Before you pay, check two things about your own store.
First, are you on Shopify Plus? The listing marks checkout upsells as Plus-only, and they are the reason most people look at an app with Checkout Upsell in its name. Second, how much upsell revenue do you expect in a month? The Launch plan at $49 carries the same $500 ceiling as the free plan, so the tier that actually buys you headroom is $119 or $199, not $49. Work out that number first and the choice of plan makes itself. Read on apps.shopify.com/upsellpluscheckout, 31 August 2026.
Distilled from UpsellPlus Checkout Upsell listing on the Shopify App Store (apps.shopify.com/upsellpluscheckout), re-read 19 September 2026 — the four listed tiers and their revenue ceilings, annual prices, feature split and integrations; and the vendor's own pricing page https://www.upsellplus.com/pricing (read 19 September 2026 — the fifth Enterprise tier, the $499-a-month Managed Service, the comparison table, and the FAQ answers on auto-upgrade, how upsell revenue is defined as net of discounts, and when Shopify Plus is actually required). No hands-on run.
UpsellPlus vs AfterSell, side by side
Each column shows the vendor’s own published entry price, read on the date shown. Entry prices can cover different services or units, so check what each one buys. We do not average them into a score.
Both names above are affiliate links: we may earn a commission if you sign up, at no extra cost to you. Neither changes what this table says.
The natural comparison is AfterSell — Both are Shopify upsell apps and both are strongest around the checkout. AfterSell is the tighter, better-known post-purchase and checkout play; UpsellPlus spreads wider — product page, cart drawer, checkout, post-purchase, customer accounts and Shopify POS in one app, with 23 storefront languages and integrations into Klaviyo, Recharge, Appstle, Skio and Smartrr. The catch is the revenue ceiling on each UpsellPlus tier, so compare on the plan you would actually need rather than on the entry price: free and $49 stop at the same $500 a month..
Frequently asked questions
What happens when I pass the revenue ceiling on my plan?
You are moved up a tier and the bill follows, without you doing anything. Their FAQ states it plainly: hit the upsell revenue limit and you automatically upgrade to the next tier so that your upsells are not interrupted. Read alongside the ladder, that is the whole pricing model in one sentence — $500 a month of upsell revenue on Free and on the $49 Launch plan, $2,000 on the $119 tier, $5,000 on Scale at $199. Crossing $500 in a good week therefore moves you from free to $49 or from $49 to $119 on its own. It is a defensible design, since the alternative is switching your offers off mid-month, but it means the invoice is driven by your own success and not by a decision you make.
Is Scale capped at $5,000 a month or is it unlimited?
Their own pricing page says both, and we could not resolve it on 19 September 2026. The Scale plan card says up to $5,000 a month in upsell revenue, and the App Store listing agrees. The comparison table further down that same page puts Scale in the 'Unlimited' column for the upsell revenue limit. One of the two is wrong, and the difference decides what happens to a store doing $8,000 of upsell revenue a month: either it sits on Scale at $199 or it lands in Enterprise pricing. Given that the tier below auto-upgrades when its ceiling is crossed, ask which it is in writing before you build around the $199 number.
Does the App Store listing show the whole price ladder?
No — it stops one tier short. The listing shows Free, Launch at $49 a month or $500 a year, the tier named Shopify Plus at $119 or $1,149, and Scale at $199 or $1,899. The vendor's own pricing page carries a fifth option the listing never mentions: Enterprise, with no published price, sold through a demo and described as a custom plan with an audit, a dedicated customer success manager and monthly performance reviews. The same page also prices a Managed Service at an extra $499 a month on top of Scale. If you are sizing this against a competitor on listing prices alone, you are comparing against a ladder that is missing its top and its add-on.
The $119 tier is called Shopify Plus. Do I need to be on Shopify Plus to use this?
Not for most of it, and their FAQ is unusually direct about why. It says Shopify Plus is not required except when you want to customize your checkout with recommendations and customizations, that this is a Shopify restriction they cannot get around, and that offers on the cart page, product page, cart drawer, thank-you page and post-purchase page all work without it. So a standard Shopify store can buy the $119 tier for its higher revenue ceiling and its AI recommendations, and simply not get the checkout half. The Scale tier at $199 does state Shopify Plus is required. The tier name is the confusing part, not the rule.
Is this a hands-on review of UpsellPlus?
This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.
- Buyer reviews on Shopify App Store listing apps.shopify.com/upsellpluscheckout (143 reviews, 5.0 average: 143 five-star and none at four, three, two or one), read September 2026.
- Listing and vendor pricing page re-verified 2026-09-19 on apps.shopify.com/upsellpluscheckout, USD; the Scale ladder confirmed in writing by UpsellPlus support on 2026-09-21.
- A dated screenshot of that pricing page, kept on this site as the receipt.
Others in this category
Reviewed growth & revenue tools that share ground with UpsellPlus — comparable in what they do, not drop-in swaps:
New reviews, price changes we recorded, and the cost conditions we found. No sponsored placements. Unsubscribe anytime.
This is our researched assessment — not a paid placement. The “Visit” links on this page are affiliate links: we may earn a commission if you sign up, at no extra cost to you, and it never changes our take. How we review →