Piktochart Review (2026)Free Plan Gives Two Downloads

Pricing (2026)

✓ Pricing re-verified 19 Sep 2026

Free is $0, Pro is $15 per member per month billed monthly or $10 billed annually ($120 a year), Business is $20 monthly or $17 billed annually ($204 a year), and Enterprise is quote-only from 101 members. Free stops at 2 PNG downloads — a flat total, not two a month — 1 GB of storage, 60 AI credits and free templates only, and is capped at four members (one owner plus three).

Pro adds unlimited PNG downloads, premium templates and icons, 500 AI credits and 100 GB, and the annual rate is what the page calls 33% off. Business, 15% off annually, adds PDF and PowerPoint export on top of PNG, the Brand Kit (unlimited brand colours, fonts and logos), 1,000 AI credits and 250 GB. Enterprise adds SSO/SAML, workspace management, a dedicated account manager and a one-off hour of training.

Plans change — always verify the live price on their site.

What the price did

We capture Piktochart’s own pricing page every month and keep the figures, so this is our record of the page — not a forecast, and not someone else’s summary.

What the pricing page doesn’t say

The catch

Pro — the tier the page marks most popular — exports PNG only. PDF and PowerPoint are Business features, which the full feature table confirms in a single row most people scroll past. So if the reason you want this is to email a PDF handout or drop slides into a deck, Pro at $10 a member a month is not a cheaper Piktochart — it is the wrong product.

Your real entry price is $17 a member a month on annual billing, or $20 monthly. The free plan reads as generous and is not. Unlimited projects, two downloads — and not two a month: the comparison table lists the number of downloads as a flat 2. In our test on 20 October 2026 that counter ran per account, not per design: 2, then 1, then 0 across two different designs, and the third try opened 'You have run out of free downloads.' That is enough to find out whether you like the editor, which is a fair trial, but it is not the working free tier some competitors in this category offer, so do not plan around it.

The third thing to price is the AI credits: 60 on Free, 500 on Pro, 1,000 on Business. The pricing page does not say what one credit buys or what happens when you run out. The app says more, but not all of it: in our test on 20 October 2026 the AI infographic button said 1 credit, yet the free balance went from 60 to 57 after two failed attempts and one that worked, and the app sold one-off top-up packs from $20 for 2,000 credits.

If AI generation is the reason you are buying, try it on Free first and watch the counter, because that meter can decide your bill. One last piece of arithmetic. The annual discount is 33% on Pro but only 15% on Business, so the saving shrinks exactly at the tier most teams that need PDF or PowerPoint end up on. And if you have an educational email address or nonprofit status the picture changes completely: Education is $39.99 per member for a whole year and Nonprofit is $60, against $120 for a year of Pro, and both include the PDF and PowerPoint exports that Pro does not.

Read the discount labels on those two with a squint, though. The FAQ calls them 76% and 64% off 'our annual pricing', which works back to about $167 a year — neither the $120 the same FAQ quotes for annual Pro nor the $180 that monthly Pro annualises to. The prices are real and cheap; the percentages are measured against a list price the page never shows you.

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What Piktochart does

Infographic, report and poster maker with template libraries and AI credits. The free plan limits downloads, Pro is priced per member, and PDF and PowerPoint export start on the Business tier.

What buyers report about Piktochart

Hands-on: tested 2026-10-20Reported by buyers: Capterra and TrustRadius, read August 2026

Themes from the buyer-review sites listed at the foot of this page, read in August 2026. We tested Piktochart ourselves on 2026-10-20, but one test is a narrow sample, so here is what other buyers report. We summarise it here because the complaints are usually the part a vendor page leaves out.

When the paid plan is worth it

The gate that decides this purchase is a file format, not a volume. Free and Pro both export PNG only -- Free stops at 2 downloads, Pro makes them unlimited -- and PDF and PowerPoint export do not appear until Business. So if your infographic has to land in a deck or go to a printer, the answer is Business at $17 a member billed annually, and no amount of Pro gets you there.

Establish which formats you need before comparing anything else; everything below is secondary to that. The annual discount is oddly uneven: Pro is $15 monthly against $10 annually, which the page calls 33% off, while Business is $20 against $17 -- only 15%. Paying yearly therefore narrows the gap between the tiers on a monthly basis ($5) and widens it annually ($7). Neither is large in absolute terms, which is another argument for choosing on export formats rather than on price.

Business also carries the Brand Kit -- brand colours, fonts and logos -- plus 1,000 AI credits against Pro’s 500 and 250 GB against 100 GB. Free is capped at 1 to 4 members, 1 GB and 60 AI credits. Two routes worth checking before paying business rates, because both carry the export formats Pro does not. Education is $39.99 per member billed annually and Nonprofit is $60, each with 250 AI credits, a limited Brand Kit and unlimited PNG, PDF and PowerPoint downloads.

That is Business's export capability for a fifth or a third of Business's $204, and each needs the matching credential -- a valid educational email address, or the vendor's nonprofit qualifications. Read the discount labels sceptically even so: the FAQ calls those two 76% and 64% off 'our annual pricing', which works back to a list of about $167 a year, while the same FAQ prices annual Pro at $120 and monthly Pro at $15.

The saving is real; the percentage is measured against a price the page does not sell. There is no free trial on the paid tiers -- the free plan is the trial -- and you can cancel anytime, though the FAQ also says refunds are generally not given and are reviewed case by case, which makes the annual commitment the thing to be sure about.

What we found running Piktochart ourselves

Hands-on · 2026-10-20

The first findings are at the top of this page. The rest:

• The AI kept all three numbers ('Appels: 12', 'Peren: 8', 'Bananen: 20': apples, pears, bananas) but extended our title to 'TESTHAVEN Fruit Inventaris' and added sentences of its own ('Perfect voor een gezonde snack of in een taart', 'Perfect for a healthy snack or in a cake'). The app warns that AI content may be inaccurate.
• In the AI design's export the heading 'TOTAAL' in the closing block overlapped the paragraph below it, leaving part of it unreadable, and the photo next to 'Peren: 8' showed no pears.
• Both downloads arrived as separate PNG files, not a ZIP: 800x1807 px (315 KB) for the template design and 800x2075 px (552 KB) for the AI design, each with our title and the three correct numbers.
• The free template we used ('Food Safety Starts With You') was quick to edit: double-click, select all, type, and it saved automatically. Its other sections and English paragraphs stay in the design until you delete them, and many other infographic templates carry a PREMIUM label.
• Changing the background colour (palette plus hex field) and the title font worked on Free; 'Create Brand Colors' and 'Upload Brand Font' asked for an upgrade. The app also sells one-off AI credit packs, from $20 for 2,000 credits to $200 for 25,000.

Mail in the first 14 days

Measurement running until 2026-11-02T23:00:00Z (last observed 2026-11-02T02:18:01.612935Z).

3 emails in the 14-day window so far; first email after signup: unknown (exact signup time not recorded); 0 with an explicit offer.

Retained inbox and junk only; removed or archived mail is outside this observation. Ambiguous supplier attribution is excluded. Day numbers use elapsed 24-hour periods since the recorded signup date at midnight Europe/Amsterdam; the signup hour is unknown. Offer flags quote literal subject/body text. Replies in our own correspondence (support tickets, our comment requests) are excluded; one-time codes, our own address, our account name and our name are replaced in brackets.

Measured mail timeline

Day	Time (UTC)	Sender	Literal subject	Folder	Offer evidence
Day 0	2026-10-20 15:54:04 UTC	Piktochart team / piktochart.com	Welcome to Piktochart | Confirm your email address	junk
Day 0	2026-10-20 15:59:15 UTC	Piktochart team / piktochart.com	You just joined 34 million of the world's sharpest communicators	junk
Day 7	2026-10-27 15:57:13 UTC	Piktochart team / piktochart.com	Two ways to make something great today	junk

Screenshots from our test (click to enlarge)

What this test does not show:

• Whether 'Download as pages' gives a ZIP, and whether that costs one download or more
• When the 60 free AI credits reset
• The paid plans (Pro and Business), PDF and PowerPoint export, and the Brand Kit
• AI video, image generation and the AI image tools (upscaler, background remover)
• Moving layout blocks, and charts and maps in the editor
• Whether the AI generator is more stable with an English prompt

Most of our reviews are researched rather than run — how we review explains which is which, and why we do not pretend otherwise.

How to actually use Piktochart

Decide which file you need to hand over, because that is the real ladder here rather than volume or features. Pro exports PNG only; PDF and PowerPoint are Business features, confirmed in a single row of the comparison table that most people scroll past. It is the wrong product, and your entry price is $17 annually or $20 monthly. Do not plan around the free tier. Two downloads is a flat total, not two a month, and in our test on 20 October 2026 it counted per account across all your designs, so it is enough to decide whether you like the editor and nothing more.

That is a fair trial — and it is the only one, since there is no free trial on the paid tiers. Try the AI generator on Free before committing to a year. The allowances are 60, 500 and 1,000, and the pricing page does not say what one credit covers. In our test on 20 October 2026 the button said 1 credit per infographic, two of three attempts failed and the balance still went from 60 to 57; the app sells top-up packs from $20 for 2,000 credits.

Check every AI draft against your own figures too: ours kept the numbers but added a title and sentences we had not written. And check what you can prove about yourself, because it can change the price by a factor of three. Education is $39.99 per member for a whole year and Nonprofit is $60, against $120 for a year of Pro — and both include the PDF and PowerPoint exports Pro does not have.

Education needs a valid educational email address and turns into quote-only Campus above 3,000 seats; Nonprofit needs the qualifications the vendor sets out on its own NPO page. Note the annual discount is 33% on Pro but only 15% on Business, so the saving shrinks exactly at the tier most teams needing PDF end up on.

The natural comparison is Canva — the comparison nearly everybody actually makes, and it comes down to two questions rather than feature counts. First, check where each tool puts the file format you need, not what the headline costs. Piktochart keeps PDF and PowerPoint behind Business at $17 a member a month on annual billing, and a rival that includes your format one tier down is cheaper than its price list suggests. Second, be honest about what you are making — Piktochart is at its strongest on data-heavy infographics and reports and weaker as a general-purpose design tool, and if it is really slides you want then Beautiful.ai and Gamma are the closer peers. We have not read Canva's, Beautiful.ai's or Gamma's price lists ourselves, so verify theirs as well as ours; the Piktochart figures here were read on 2026-08-06..

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Frequently asked questions

Which Piktochart plan do I need?

Decide on the export format first, because that is where the real line runs — not on seats or credits. Read on 19 September 2026: Free costs nothing, holds up to four members (one owner plus three), gives 60 AI credits, 1 GB of storage, one folder, free templates only, and exactly 2 PNG downloads, which is a lifetime total rather than a monthly allowance. Pro is $10 per member a month billed annually, $120 a year, or $15 billed monthly, and it buys unlimited downloads — but only as PNG. PDF and PowerPoint export arrive on Business at $17 per member annually, $204 a year, or $20 monthly, together with the unlimited Brand Kit and 1,000 AI credits. Enterprise is quote-only and starts at 101 members. So if anything you make has to leave as a slide deck or a print-ready PDF, Pro is the wrong plan however attractive its price looks, and the honest comparison is $204 against $120 rather than $120 against free.

Do I qualify for the education or nonprofit price?

If you do, take it, because both beat Pro on price and on what you get. As read on 19 September 2026 the Education card is $39.99 per member billed annually and needs a valid educational email address; Nonprofit is $60 per member billed annually for registered organisations; and above 3,000 seats there is a quote-only Campus tier. Both of those cards list unlimited PNG, PDF and PowerPoint downloads, access to a limited Brand Kit, 250 AI credits and 100 GB — so they carry the export formats and brand controls that the $204 Business tier normally gates, at a fifth of the price or less. One wrinkle to check before you plan around it: the FAQ describes both as “our special Pro plan”, while the plan cards credit them with features Pro does not have. Get the export formats confirmed in writing if PDF or PowerPoint is the reason you are buying. The cents on the education card also sit in their own element, so a quick glance reads $39 where the FAQ says $39.99.

What happens if I pay and then change my mind?

Assume the money is spent, because the vendor says so in writing. The pricing FAQ, read 19 September 2026, states that refunds are generally not provided for any payment under the Terms of Use, and that a request will be reviewed case by case if you believe one is justifiable. You can cancel at any time from Account Settings, but upgrades and downgrades are not self-serve — those go through the billing address by email. There is no free trial on any paid tier either; the free plan is the trial, which is why its 2 PNG downloads are worth spending carefully on a real project rather than a test. Two practical notes: pricing is per member, so adding a fifth person to a free workspace moves the whole workspace onto a paid plan and you are charged for every member on it, not just the new one; and payment is Visa, MasterCard or PayPal, with American Express only through PayPal and bank transfer available on purchases of $168 or more.

Is this a hands-on review of Piktochart?

Yes. We tested Piktochart ourselves on 2026-10-20; the section above says what we tested, what we found and what we did not test, and where a figure comes from the vendor's own documentation instead. Most of our reviews are researched rather than run; we say which is which. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.

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