By Daan Haket · Researched and written with an AI assistant · who does what
The headline feature is a rating gate that sends happy customers to Google and unhappy ones to a private form, and Google's Business Profile policy forbids exactly that: merchants may not selectively solicit positive reviews (read 14 October 2026).
small local businesses that want automated email and SMS review requests with alerts on negative feedback, and that will offer every customer the public review link.
you want to use the rating gate to keep unhappy customers off Google, you need published overage rates, or you want a vendor whose terms name the company and a refund policy you can read.
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✓ Pricing re-verified 14 Oct 2026
Starter is $69 a month: up to 500 contacts, 1,000 emails and 100 SMS a month, basic analytics, the rating gate and email support. Growth is $149 a month: up to 2,500 contacts, 5,000 emails and 500 SMS, advanced analytics and reports, the rating gate with custom routing, campaign automation, brand customization, team management, priority email and chat support, Zapier and API access. Agency is $399 a month: up to 10,000 contacts, 20,000 emails and 2,000 SMS, full white-label branding, custom domain support, custom integrations and a dedicated account manager.
Used as a filter, it conflicts with Google's rules. Google Business Profile Help, read 14 October 2026, says merchants may not discourage or prohibit negative reviews or selectively solicit positive reviews from customers. FeedbackGate's own FAQ describes routing 4- and 5-star customers to Google and unhappy customers to a private form. If you use it, offer every customer the public review link.
Read 14 October 2026: Starter $69 a month (500 contacts, 1,000 emails, 100 SMS), Growth $149 (2,500 contacts, 5,000 emails, 500 SMS) and Agency $399 (10,000 contacts, 20,000 emails, 2,000 SMS). Overages are pay-as-you-go at rates the page does not publish, and annual billing saves 20% through sales.
The site contradicts itself. The pricing page, read 14 October 2026, says no credit card is required for the 14-day trial; the home page says a credit card is required for the trial. Check the checkout screen before you start.
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This is our researched assessment — not a paid placement. The “Visit” links on this page are affiliate links: we may earn a commission if you sign up, at no extra cost to you, and it never changes our take. How we review →