Next to Substack it's more to learn. Throughout this review we weigh it against Substack.
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✓ Pricing re-verified 16 Aug 2026
Subscriber-based, and you keep 100% of paid subscriptions — beehiiv takes 0%, against Substack's 10%, leaving only Stripe's 2.9% + $0.30. Launch is $0 up to 2,500 subscribers with unlimited sends. At up to 1,000 subscribers Scale is $49/mo billed monthly or $517 a year (about $43/mo), Max $109/mo or $1,151 a year (about $96/mo).
Launch is free with up to 2,500 subscribers and unlimited email sends, and beehiiv states no credit card is required. On the free tier you get one team member, three publications, custom domains, and API access excluding the Send API; monetisation, automations and the ad network start on Scale. Read on 16 August 2026.
At up to 1,000 subscribers Scale is $49 a month billed monthly, or $517 for a year — about $43 a month. Max is $109 monthly or $1,151 a year, about $96 a month. The price then steps with list size rather than sliding: 10,000 subscribers puts Scale at $109/mo, 50,000 puts it at $249/mo.
No. beehiiv states 0% take rate on paid subscription revenue on every paid plan; what you lose is Stripe's processing fee of 2.9% + $0.30 per transaction. That is the difference their own pages draw against Substack's 10%.
It depends on whether you have the bottleneck it solves. Small teams get the most out of this category when one clear problem is already costing real hours or revenue; buying ahead of that just adds cost and another login. Price it against the hours or lost deals it removes, not against its feature list, and start on the smallest plan that covers the job.
This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.
Reviewed growth & revenue tools that share ground with Beehiiv — comparable in what they do, not drop-in swaps:
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