Pricing Tier Revenue Calculator
Free tool · by Daniel HaketSee what your pricing actually earns. Enter your tiers and how your customers spread across them, and this returns your MRR, ARR and blended ARPU — plus revenue per tier — so you can test pricing before you change it.
Why the tier mix matters more than the prices
Two companies with identical price tiers can earn wildly different revenue depending on which tier customers land on. Your blended ARPU — total revenue divided by all customers — is the number that actually drives growth, and it's set by the mix. That's why nudging customers up a tier (better packaging, clearer value on the higher plan) often beats raising prices. Model the mix here, then design your tiers to move it.
Frequently asked questions
What is blended ARPU?
Average revenue per user across all your customers, regardless of tier. It's total revenue divided by total customers — the single number that best summarises how your pricing performs.
How do I increase revenue without raising prices?
Shift more customers to higher tiers with better packaging and clearer value, and reduce churn. Improving the tier mix lifts blended ARPU without touching your headline prices.
Do the tier shares need to add up to 100%?
No — this tool normalises whatever shares you enter, so you can use rough estimates or real counts. It's the relative mix that matters.
How do I actually run tiered pricing?
A platform like Sellfy lets you sell subscriptions and digital products with multiple tiers and discount codes, without building billing yourself.
More free growth & marketing metrics
This tool is free and runs entirely in your browser. The link above is an affiliate link: we may earn a commission if you sign up, at no extra cost to you, and it never changes our honest take.