The video-minute caps are tight — 10 min/mo on Starter goes fast when you iterate, and re-generating edits burns minutes. Fantastic for avatar-led training and explainers without a studio, but not for high-volume or cinematic production. Throughout this review we weigh it against HeyGen.
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✓ Pricing re-verified 17 Aug 2026
| This tool | $29 | 5th cheapest of 13 |
| Cheapest | $10 | Miro |
| Median | $49 | |
| Most expensive | $699 | Wing Assistant |
Entry price per month, USD. Our own dated readings of 13 operations & workflow tools — not a market survey, and cheapest is not best.
Basic is free. Starter $29/mo billed monthly or $18/mo billed yearly; Creator $89/mo monthly or $64/mo yearly; Enterprise is custom with unlimited minutes. The page currently carries a NEW LOWER PRICES banner claiming plans from $18 a month, a 38% saving. Priced by video-minute credits, so the minute allowance rather than the sticker is what decides which plan you need, and a Studio Express-1 avatar is a paid add-on at $1,000 a year available only on annual plans.
One caution we can document. The FAQ block lower down that same page states Starter costs $29 a month or $264 a year, and Creator $89 a month or $804 a year. That works out at $22 and $67 a month — not the $18 and $64 shown on the plan cards above it. Both readings were present in our July and August 2026 captures too, so check the figure at checkout rather than trusting either block. Plans change — always verify the live price on their site.
We capture Synthesia’s own pricing page every month and keep the figures, so this is our record of the page — not a forecast, and not someone else’s summary.
Synthesia's page has carried the same two sets of figures all summer, and they do not agree with each other. Our July and August 2026 captures both contain the FAQ sentences quoting $264 and $804 a year for Starter and Creator, and both contain the $1,000-a-year Studio avatar add-on. The plan cards on the same page quoted $18 and $64 a month on annual billing when we re-read it on 17 August 2026. The prices themselves have not moved this summer — the internal contradiction has not been fixed either.

AI avatar video for training, explainers and onboarding: type a script, no camera or actors needed. Priced in video-minute credits — Basic is free with about 10 minutes a month and no downloads, Starter $18/month billed yearly for 120 minutes a year. Re-generating an edit spends the minutes again.

Recurring themes from the buyer-review sites listed at the foot of this page, read in August 2026. We have not run Synthesia ourselves, so this is other buyers' experience rather than ours. We summarise it here because the complaints are usually the part a vendor page leaves out.
The free plan is a demo, not a tier. Read on their own pricing page on 2 August 2026: Basic is $0 with no card, 10 minutes of video a month, one editor, 9 stock avatars — and no download. Videos keep Synthesia branding and stay on their platform. If you need a file to hand to a client, you are paying. Starter is $29 a month, or $18 a month billed yearly, and that is where downloads, the AI Video Assistant, AI Dubbing and logo removal start.
It gives 1 editor plus 3 guests, 125+ stock avatars, 3 personal avatars, and 10 minutes a month monthly or 120 minutes a year on annual. Creator is $89 a month, or $64 annual, for 30 minutes a month (360 a year), 5 personal avatars, 180+ stock avatars, API access, multiple avatars per scene and interactive video. The step is worth it for volume, not features: at $64 versus $18 you are paying roughly 3.5× for 3× the minutes.
Count the minutes you will actually publish per month — most people overestimate, and unused annual minutes are the most common way to overpay here.
Our monthly capture read this vendor's pricing page in July 2026 and again in August 2026, and the amounts were the same both times. We keep watching — the registry records what moves.
Decide monthly versus annual before anything else, because on Synthesia the two are not the same product. Annual Starter gives 120 minutes for the year; monthly Starter gives 10 minutes each month and they do not stack. Bursty work — a product launch, an onboarding library — suits annual. Steady weekly output suits monthly. Make your first video on the free plan before you pay, but know what you are testing: the free tier has 9 avatars against 125+ on Starter, and you cannot download the result.
Use it to judge whether the avatar and voice quality clears your bar, not to judge the product. Personal avatars are the feature people buy this for and the one with a real limit: 3 on Starter, 5 on Creator, unlimited only on Enterprise. If you plan to put several colleagues on camera, count heads before you pick the tier.
Distilled from Synthesia's own pricing page, read 2 August 2026
The natural comparison is HeyGen or D-ID — other AI-avatar video tools. Weigh it against HeyGen on the job you actually need done.
Everything we publish about Synthesia links back here — the review stays the honest hub:
The ex-banker filter — the same yardstick on every review (how we review): My ex-banker filter is simple: does Synthesia remove a real cost — time, errors, missed revenue — bigger than what it charges?
Read on 17 August 2026: Basic free, Starter $29 a month or $18 a month billed yearly, Creator $89 or $64 yearly, Enterprise on quote. Be aware the FAQ block on the same page quotes annual totals of $264 and $804, which come out at $22 and $67 a month rather than $18 and $64. Take the figure from your checkout, not from either block.
Count minutes, not features. The plans are metered in video-minute credits and reviewers consistently report the allowance, not the price, as what forces an upgrade — a single five-minute module reshot a few times with different voices eats a surprising share of a year's allowance. Work out your annual minutes first, then read across to the plan.
That is the most-searched thing about Synthesia on our pages, and it depends which half of the job you need. If you need a presenter on screen, the comparison is with other avatar-video tools. If you already have visuals and only need the voice, a text-to-speech tool like Murf covers that half for a fraction of the price — people search for exactly that comparison. Where reviewers say Synthesia is hard to replace is multilingual training video at consistent quality.
Usually it sits on top rather than replacing everything. Tools in this class tend to become the layer where work is tracked and handed off, while your existing systems stay the source of truth for their own data. Before you buy, map which tools it would replace outright and which it would merely sync with. If the answer is that it syncs with all of them, you are adding a layer rather than removing one.
This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is genuinely good and bad at, and we earn a commission only if you sign up, at no cost to you.
The operations & workflow tools closest to Synthesia that we have also reviewed. They overlap rather than match:
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