By Daan Haket · Tested hands-on · written with an AI assistant · who does what

The fee honesty is the product: flat cents per ticket instead of percentage skims makes it dramatically cheaper than the big platforms on higher-priced tickets (a $0.30-0.85 fee on a $50 ticket vs a percentage is no contest). The tool we compare it with at each step below is Eventbrite.
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Is TicketTailor right for you?
Your pain“Percentage ticket fees eat my margin on every priced event.”
Does TicketTailor solve it?YesOur test (5 November 2026): the ticket dialog shows the fee up front; on a €12.10 ticket the buyer pays €12.10 and you receive €11.67.
Your planPay as you sell at $0.85 a ticket; nothing to pay between events
Try TicketTailor →
Your pain“My venue sells reserved seats, and I can't see what each sale will really cost me.”
Does TicketTailor solve it?PartlyHelp centre, read 20 October 2026: a paid seated ticket counts as two usages, and refunds do not give credits or fees back.
Your planPrepaid credits, $0.60 each in blocks of 500; credits never expire
Try TicketTailor →
Your pain“Buyers see the ticketing platform's name on my event pages, and my own brand gets lost.”
Does TicketTailor solve it?PartlyHelp centre, read 20 October 2026: white label and a custom domain are monthly add-ons billed outside the per-ticket usage.
Your planPay as you sell plus white label at $49 a month, or a custom domain alone at $8 a month
Try TicketTailor →
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Which TicketTailor plan do you need?
2 plans, 2 questions, no signup.
Answer two quick questions to see your plan.
Your plan
Pay as you sell
$0.85 a ticket, no subscription
Nothing to pay between events
Your plan
Prepaid credits
from $0.70 down to $0.34 a ticket; 100 credits (the minimum) cost $70
Credits carry no time limit; seated tickets cost two credits
Prices as we read them on 2026-10-20; check the checkout before you pay. The plan button is an affiliate link: we may earn a commission, at no extra cost to you.
Formats describe this export route; offered formats may not have been inspected. Full exit test and scope ↓
Tested by our team on 5 November 2026 on the free trial: Daan created the account and our AI assistant ran the test in Daan's browser. We created a box office, drafted one event with a ticket type, and read the fee, team and API screens. We published nothing, sold no ticket and connected no payment provider.
How we tested
✓ Pricing re-verified 20 Oct 2026
“£0.22 per ticket (+ VAT)”Source: tickettailor.com/pricing, read 20 Oct 2026
No subscription and no contract: pay-as-you-sell $0.85 a ticket, or prepaid credits from $0.70 down to $0.34 depending on volume, 100 credits (the minimum) cost $70, 500 cost $300, 1,000 cost $520 and 20,000 cost $6,800. Credits carry no time limit. Free events are free up to 5,000 tickets a year, the first five paid tickets cost nothing, and charities, B Corps, PTAs and not-for-profits get 50% off, as do very low-priced tickets.
Seated tickets cost two credits rather than one. Prices switch across GBP, EUR, USD, AUD and CAD. Stripe, PayPal or Square fees apply separately and Ticket Tailor never touches the payment. Note one contradiction in their own FAQ: one answer puts the free-ticket allowance at 5,000 a year, another at 2,000. Re-read on 2026-10-20, when the page served pounds rather than dollars: pay as you go £0.60 a ticket and prepaid from £0.22, both plus VAT, with no fees for up to 5,000 free tickets a year.
The help centre's cost article, read the same day, adds the extras billed outside usage: white label at $49 a month (£39, €45) with a custom domain included, or a custom domain alone at $8 a month (£7). Plans change, so check the live price on their site before you buy.
Category context: Growth & Revenue. Across the 84 tools in this category that we researched with a public US-dollar price, the median entry price is about $30 a month (lowest paid plan as listed, per seat where the vendor prices per seat). Compare pricing conditions in the Software Cost Atlas →

The trade: you bring your own audience. There's no discovery marketplace pushing your event, so if you rely on a platform's browsing traffic to sell out, the cheap fees won't fill seats.
The video version of this review, from our YouTube channel.
⚡ Short on time? Watch the 30-second verdict Short.
Low-fee event ticketing and box-office software: sell tickets online, manage check-in and keep more of your revenue without per-ticket booking fees.

Hands-on: tested 2026-11-05Reported by buyers: Capterra, GetApp, SourceForge and Software Advice, read August 2026
Themes from the buyer-review sites listed at the foot of this page, read in August 2026. We tested TicketTailor ourselves on 2026-11-05, but one test is a narrow sample, so here is what other buyers report. We summarise it here because the complaints are usually the part a vendor page leaves out.
No subscription and no contract: $0.85 a ticket as you sell, or prepaid credits that get cheaper the more you buy. These are the US figures (re-verified 2026-09-09, unchanged on 2026-09-26). The credit question our earlier reading left open is answered on the page, twice: credits have no time limit and can be used over an unlimited period. Prepaying is a discount, not a bet. We stepped their calculator through its whole range to get the ladder: 100 credits cost $0.70 each and 100 is the minimum purchase, 500 cost $0.60, 1,000 cost $0.52, 5,000 cost $0.43, and the slider bottoms out at 20,000 for $0.34, so the '$0.30' on the card is below anything the public calculator will sell you.
Against pay-as-you-sell, 500 credits saves $125. Two things change that arithmetic. A ticket sold through a seating chart costs two credits rather than one, so a seated venue should budget double. And when your balance reaches zero you revert to $0.85 automatically, which is why they offer top-ups at 25 credits. The flat fee is the whole argument: at $0.60 you pay 1.2% on a $50 ticket and 12% on a $5 one, so the advantage over percentage platforms is largest at the top and gone at the bottom. The trade is that you bring your own audience: there is no discovery marketplace.
Our monthly capture read this vendor's pricing page in September 2026 and again in October 2026, and the amounts were the same both times, including £0.22 and £0.60 from the pricing above. We keep watching, and the registry records what moves.
The first findings are at the top of this page. The rest:
We set a claim from TicketTailor's own pages next to what we saw in our test, on the plan named. The status says whether the two describe the same thing and match; it is not a verdict on the product. Confirmations are listed too.
| What the vendor says | What we measured | Status | What it means if you buy |
|---|---|---|---|
| PrepaySource: app.tickettailor.com, read 5 Nov 2026The vendor's page no longer shows this wording (checked 2026-11-13), original claim: “Prepay” | Measured 2026-11-05: Billing displayed 5 trial credits and auto-renew Off; PAYG rate €0.70 per usage excluding VAT.Our test, 5 Nov 2026; Prepay; 5 trial credits; auto-renew Off | ConfirmedTicket Tailor: Account billing balance and rate; no credit purchase or real usage charge. | Credits and PAYG usage, rather than a subscription term, apply in this account. |
| Buyer will pay €12.10Source: app.tickettailor.com, read 5 Nov 2026The vendor's page no longer shows this wording (checked 2026-11-13), original claim: “Buyer will pay €12.10” | Measured 2026-11-05: The illustrative ticket showed €11.67 received after estimated €0.43 Stripe fees; trial Ticket Tailor fee zero.Our test, 5 Nov 2026; Prepay; 5 trial credits; auto-renew Off | ConfirmedTicket Tailor: Calculator only: domestic one-ticket Stripe example, not settlement or a universal processing rate. | The displayed buyer amount and estimated seller receipt differ. |
| Generate a new keySource: app.tickettailor.com, read 5 Nov 2026The vendor's page no longer shows this wording (checked 2026-11-13), original claim: “Generate a new key” | Measured 2026-11-05: Settings > API offered key generation with zero existing keys; no key made and no request sent.Our test, 5 Nov 2026; Prepay; 5 trial credits; auto-renew Off | ConfirmedTicket Tailor: UI entitlement only, without testing API functionality. | API configuration is offered on the tested trial/prepay account. |
| Verification requiredSource: app.tickettailor.com, read 5 Nov 2026The vendor's page no longer shows this wording (checked 2026-11-13), original claim: “Verification required” | Measured 2026-11-05: Invite teammate stopped at owner email verification; role names, default role and viewer seat costs were not inspected.Our test, 5 Nov 2026; Prepay; 5 trial credits; auto-renew Off | ConfirmedTicket Tailor: A verification email is not an invitation or a completed roles test. | Owner verification is needed to continue the inspected team route. |
| It's free to create an accountSource: app.tickettailor.com, read 29 Oct 2026 | Measured 2026-11-05: Billing: Prepay, 5 credits, auto-renew Off; PAYG €0.70 per usage excluding VAT. API keys (0), Generate a new key offered; no key created. Team Owner visible but roles selector not reached.Our test, 5 Nov 2026; Prepay; 5 trial credits; auto-renew Off | ConfirmedTicket Tailor: Historical public claim, original read date retained; later observed plan or report is scoped separately. | Observed scope is narrower than a complete end-to-end signup, trial or signing test. |
| €0.70 per usage, excluding VATSource: app.tickettailor.com, read 5 Nov 2026The vendor's page no longer shows this wording (checked 2026-11-13), original claim: “€0.70 per usage, excluding VAT” | Measured 2026-11-05: Credit-purchase checkout not opened. Prepay has 5 trial credits and auto-renew Off; ticket fee illustration is not a checkout invoice.Our test, 5 Nov 2026; Prepay; 5 trial credits; auto-renew Off | Not testableTicket Tailor: Ticket Tailor usage-rate and ticket-fee evidence cannot confirm a credit-purchase total or tax. No matching current EUR cost rule; historical USD rate is not comparable. | A final payable amount cannot be confirmed. |
One unpublished event and ticket type; no orders, attendee export or roundtrip. Test date: 5 Nov 2026. We describe the friction rather than score it; this is one run with synthetic records, not a verdict on TicketTailor.
| What we checked | What we saw |
|---|---|
| Fields offered by the export dialog | |
| Not offered in the field selector | None noted. |
| The exported file | We did not inspect the file, so data retention and loss remain unverified. |
| Awkward but not lost | Invite teammate required owner email verification. Publishing required a payment provider; no provider linked. |
| Export route | Orders/attendees were not created; no draft-settings export found in the session. |
| Export format | No downloaded file; fee calculator is an illustrative estimate. |
| Re-importing the export | No actual export or native-ID update route tested. |
| Cancelling | Cancellation and downgrade were not performed. |
What the exit test does not show:
Kit bookings-events 1.0.0; run tickettailor-2026-11-05; observed 2026-11-05.
Each record and phase uses this kit’s checks. Counts describe this run; they are not a score or a comparison between kits.
How this compares: across our exit tests of 102 tools, 57 gave us an export file. For TicketTailor no usable export file reached us during the test session. Report 08: can you get your data out?
Measurement running until 2026-11-18T23:00:00Z (last observed 2026-11-13T02:18:02.597303Z).
3 emails in the 14-day window so far; first email after signup: unknown (exact signup time not recorded); 0 with an explicit offer.
Retained inbox and junk only; removed or archived mail is outside this observation. Ambiguous supplier attribution is excluded. Day numbers use elapsed 24-hour periods since the recorded signup date at midnight Europe/Amsterdam; the signup hour is unknown. Offer flags quote literal subject/body text. Replies in our own correspondence (support tickets, our comment requests) are excluded; one-time codes, our own address, our account name and our name are replaced in brackets.
| Day | Time (UTC) | Sender | Literal subject | Folder | Offer evidence |
|---|---|---|---|---|---|
| Day 0 | 2026-11-05 08:45:55 UTC | TicketTailor team / tickettailor.com | Verify your email address | inbox | |
| Day 0 | 2026-11-05 08:53:59 UTC | TicketTailor team / tickettailor.com | Verify your Ticket Tailor account | inbox | |
| Day 0 | 2026-11-05 09:04:47 UTC | TicketTailor team / tickettailor.com | Welcome to Ticket Tailor, [our name] 👋 | inbox |
Screenshots from our test (click to enlarge)




What this test does not show:
Most of our reviews are researched rather than run. How we review explains which is which, and why we do not pretend otherwise.
Facts about TicketTailor that would change a buying decision, and where we stand on each. An unanswered question does not mean the feature is missing; it means we have not confirmed it yet.
Have a public source that answers one of these? How we review explains how we check and correct.
Work at TicketTailor? Answer these on the record. A person reads each answer before it is published as a dated statement from your company.
Work out where your sales came from last time before you switch. Ticket Tailor has no discovery marketplace, so every sale has to come from your own list, your own social channels or your own posters. If a meaningful share of your last event was filled by people browsing a platform, that is the traffic you are giving up and no fee saving replaces it. Then compare fees on your actual ticket price, not in the abstract.
A flat $0.85 is 1.7% of a $50 ticket and 17% of a $5 one: divide your per-ticket fee by your current platform's percentage to find the price at which they cost the same. And if you run a seated venue, budget two units per ticket: seat reservations cost an extra credit each. Start on pay-as-you-sell, then prepay once you know your volume. Credits have no time limit, so five hundred at $300, which saves $125 against the $0.85 rate, still pay off for an organiser who runs three events a year; the smallest purchase is 100 credits.
Check too whether you qualify for the 50% charity, B Corp, PTA or not-for-profit rate, and connect your own Stripe, PayPal or Square account so the money reaches you on your processor's schedule. Choose the box-office currency deliberately: your fees are paid in the currency picked when the box office is created, you can still sell tickets in another one, and changing it later goes through support. Invite staff under Settings > Team access, but plan separate box offices if a promoter should only see their own events.
If you sell experiences through GetYourGuide, the integration announced on 26 August 2026 syncs bookings and availability into Ticket Tailor, only for recurring events and only with a GetYourGuide supplier account. Since 2 September 2026 you can also offer official resale through TicketSwap's SecureSwap, which reissues every resold ticket with a new barcode and caps the resale price.
Sources for this review
www.tickettailor.com/pricing read on 9 September 2026 with the currency selector set to USD, the three price cards, the pricing FAQ, and the ticket-credit calculator stepped through its full range (100 to 20,000 credits) to record the per-credit rate at each rung rather than only the two figures the cards advertise. Re-read 26 September 2026 in the browser pane (a plain fetch returns 403) with the currency set to USD: the cards (free up to 5,000 free tickets a year, pay-as-you-go $0.85, prepaid 'from $0.30') and the FAQ unchanged.
The calculator's per-credit ladder was read from the rate table in the page's own script rather than from the slider, whose label lagged a step behind when moved by keyboard: USD 100 credits $0.70, 500 $0.60, 1,000 $0.52, 5,000 $0.43, 20,000 $0.34, and above 20,000 a custom quote from sales. The FAQ is the source of the buyer questions: credits over an unlimited period, auto top-up monthly or at 25 credits or fewer, payouts through your own Stripe, PayPal or Square account, PAYG fees deducted on Stripe or invoiced monthly on PayPal and Square, and the free-ticket allowance given as 5,000 in one answer and 2,000 in another.
Re-read 20 October 2026: the pricing page served GBP (£0.60 pay as you go, prepaid from £0.22, plus VAT; 5,000 free tickets a year), read through Codex's quote check; by plain fetch the help-centre articles 6731528 (how usage is counted and charged, refunds, white label, custom domain, paid integrations, buyer-paid extras) and 11138479 (team permissions), and the product updates of 26 August 2026 (GetYourGuide) and 2 September 2026 (SecureSwap resale).
The natural comparison is Eventbrite or Humanitix: Eventbrite trades higher percentage fees for discovery traffic; Humanitix routes fees to charity: Ticket Tailor wins on raw cost per ticket. Weigh it against Eventbrite on the job you actually need done.
Exit check 2026-11-05; route excerpt: Orders/attendees were not created; came along (excerpts): not tested; lost (excerpts): not tested; re-import: not tested.
No. The pricing FAQ (read 26 September 2026) says prepaid credits can be used over an unlimited time period. When the balance reaches zero you drop back to pay-as-you-sell at $0.85 a ticket, which is why you can set credits to top up automatically, monthly or when 25 or fewer are left. The minimum purchase is 100 credits at $0.70 each, $70; a seated ticket uses two credits.
As you sell, not after the event. Ticket Tailor never holds the money: you connect your own Stripe, PayPal or Square account, and the FAQ (read 26 September 2026) says revenue appears there almost immediately, though it may take a week or so to reach your bank. On pay-as-you-sell with Stripe the fee is deducted automatically; with PayPal or Square, Ticket Tailor invoices the previous month's fees once a month.
Mostly. The pricing card (read 26 September 2026) says issuing up to 5,000 free tickets a year costs nothing; above that, support quotes a small per-ticket fee. One FAQ answer puts the threshold at 2,000 tickets instead, so confirm it if you are near either number. Free tickets sold through a seating chart are not free: each uses one credit.
The cost article in the help centre (read 20 October 2026) lists it. A paid ticket is one usage; a seated paid ticket is two, one for the reservation and one for the sale; a free seated ticket is one. Every ticket issued through the API is one usage regardless of value, and so is every imported ticket, free or not. A paid bundle is one per ticket and a free bundle is nothing. A discount code that takes the price to zero costs nothing, but a voucher that takes the order to zero is still charged. Tickets under £5 or $5 can get a half-usage rate on application.
No. The same article says refunding or cancelling a ticket does not return credits or pay-as-you-go fees, because the service has still been used; transferring an order costs no extra usage. If you take payments through PayPal, Square or offline methods, fees are charged to your card on a monthly cycle, after every 50 units of chargeable usage, or two days after an event ends if nothing else is scheduled: whichever comes first.
From the cost article, read 20 October 2026: white label is $49 a month (£39, €45, A$69, C$69) and includes a custom domain; a custom domain on its own is $8 a month (£7, €8). Connecting HubSpot, ActiveCampaign or Constant Contact carries a monthly fee shown on the Integrations page. Two optional buyer-paid extras run through pay-as-you-go: refund protection at 8% of the ticket price, of which you keep 10% of the fee, and SMS reminders, where Ticket Tailor takes $0.10 per event in the order.
No. The team-access article (read 20 October 2026) says permissions cannot be set per event; the workaround is a separate box office. Inviting team members is free and unlimited, with roles from event manager to order manager, and check-in staff can be invited to the check-in app instead.
Yes. We tested TicketTailor ourselves on 2026-11-05; the section above says what we tested, what we found and what we did not test, and where a figure comes from the vendor's own documentation instead. Most of our reviews are researched rather than run; we say which is which. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.
Best for: organisers selling to their own audience.
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