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The honest verdict

GENUINELY BEST FORagencies and lead-gen businesses that want every lead — calls, forms, chats — attributed to its source and campaign without enterprise-suite prices
SKIP IT IFyour leads flow through one channel (lighter tracking suffices), or nobody will act on the attribution data monthly
THE HONEST KNOCKThe meter is honest and only half of it is printed: every phone number, call minute, text, form, chat, appointment, email, event and transaction is charged against a mon…

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