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FBtrackFBtrack Review (2026)Multi-Pixel Tracking, Thin Track Record

MarketingResearched assessment · by Daniel HaketContent updated 2026-09-28Prices checked 2026-09-28View FBtrack in the Atlas →

A pixel app earns its fee by being dull: it has to fire every event, every day, and you only notice it when it stops.

Best for: Shopify stores that advertise on Meta plus TikTok, Snapchat or Pinterest and want several pixels, for example one per collection or a backup pixel, with server-side events for all of them managed from one screen.
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Pricing (2026)

✓ Pricing re-verified 28 Sep 2026

Three paid plans and no free plan, each with a 14-day free trial. Every plan supports Facebook (Meta), TikTok, Snapchat and Pinterest, and includes the Conversions API and server-side tracking for its active pixels plus 24/7 support; the plans differ only in the number of pixels. No yearly price is listed.

Frequently asked questions

What does FBtrack cost?

Basic is $10 a month for one active pixel, Standard $15 for five and Unlimited $30 for unlimited pixels, each with a 14-day free trial and no free plan, billed in USD through Shopify every 30 days. Read on the Shopify App Store listing on 28 September 2026.

Which ad platforms does FBtrack support?

Facebook (Meta), TikTok, Snapchat and Pinterest, with Conversions API and server-side tracking for every active pixel on every plan.

Does FBtrack manage or optimise my ads?

No. Its plans cover pixels, the Conversions API and server-side events: it sends event data to your ad platforms and leaves campaigns and bids to them.

What should I weigh before buying Marketing software?

Usually yes for the major platforms, but check yours specifically. Tools in this class typically ship native connectors for the big CMS, CRM and email platforms and fall back on Zapier, webhooks or an API for everything else. The practical question is whether your stack is on the native list or needs glue, because a missing native connector normally means either manual work or a paid middleware layer. Check the integrations page for your exact tools before you buy.

Is this a hands-on review of FBtrack?

This is a researched assessment, not a hands-on test — where we've used a tool ourselves, we say so explicitly. We name what each tool is good and bad at, and we earn a commission only if you sign up, at no cost to you.

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