Your WordPress site needs forms, maybe with branching questions and online payments, and you cannot or do not want to code them. Both plugins sell yearly licences by site count, but one shows half-price introductory prices that double at renewal, and the other hides key features in its top tier. You are probably a site owner or a small agency trying to work out the real cost from year two, not the sticker.
Both tools are affiliate partners of ours: we may earn a commission if you sign up through a button on this page, at no extra cost to you. That is why we also say when to pick neither.
| Gravity Forms | WPForms | |
|---|---|---|
| Price we read | Basic $59 a year (1 site, standard support) (read 23 Sep 2026) | Basic $49.50 a year (1 site), Plus $99.50 (3 sites), Pro $199.50 (5 sites), Elite $299.50 (unlimited sites): all special introductory pricing at 50% off, renewals at full price of $99, $199, $399 and $599 a year; WPForms Lite free (read 5 Nov 2026) |
| Entry price | Basic $59 a year for 1 site (read 23 Sep 2026) | Basic $49.50 first year for 1 site, renews at $99 (read 5 Nov 2026) |
| How you pay | Yearly licence by site count: 1, 3 or unlimited sites | Yearly licence by site count: 1, 3, 5 or unlimited sites |
| Free plan or trial | No trial, only an online demo; 30-day refund window on each payment | WPForms Lite is free; 14-day money-back guarantee on paid plans |
| Best for | Developers who want conditional logic, payments and deep integrations on WordPress | Site owners and small agencies who want drag-and-drop forms from templates |
| Main catch | Webhooks and Salesforce only on Elite; key third-party extensions cost extra | Every plan renews at double; the free version adds a 3% fee on payments |
Your site does not run on WordPress, or you want a working form without plugin upkeep. Both are WordPress plugins and will not run anywhere else.
Look at Deftform instead. Our Gravity Forms dossier names Deftform for owners of sites that do not run WordPress. Read our Deftform review.
Payments on three sites over two years. WPForms needs Pro for payments: $199.50 + $399 = $598.50. Gravity Forms Pro is $159 for the first year. Gravity Forms publishes no renewal rate on its pricing page, so we do not total its second year. For one site without payments, WPForms Basic is $49.50 + $99 = $148.50 over two years, against Gravity Forms Basic at $59 for the first year.
Basic, $59 a year for one site (read 23 Sep 2026), or Pro at $159 a year for 3 sites if you take payments. Check your add-ons against the Elite-only list before you buy.
Start with Gravity Forms →Start with free WPForms Lite; Basic is $49.50 for the first year for one site and renews at $99 (read 5 Nov 2026).
Start with WPForms →WPForms Lite is free, and paid WPForms plans carry a 14-day money-back guarantee. Gravity Forms has no trial, only an online demo, but refunds any payment within 30 days, renewals included. A Gravity Forms refund deactivates the licence for good, and there are no partial refunds.
Read 23 September 2026: Webhooks, Salesforce, Google Analytics, Coupons, Partial Entries, Signature, Survey, Quiz, Polls, User Registration and Conversational Forms sit only in Elite at $259 a year. HubSpot and Mailchimp are already in Basic, and Stripe, PayPal Checkout and Zapier arrive at Pro.
Only if you use the free version or your licence is inactive. The pricing page (read 5 November 2026) says a 3% platform fee then applies to payments.
No. The Black Friday page on gravity.com (read 30 October 2026) says the discounts apply to new licences only, and that they renew at the regular price after the 12-month term.
Gravity Forms: gravityforms.com/pricing and its refund policy (read 23 Sep 2026) and the Black Friday FAQ on gravity.com (read 30 Oct 2026). WPForms: wpforms.com/pricing and the homepage (read 5 Nov 2026). Prices change: each one carries the date we read it, and our reviews are re-checked against the vendor pages. How we review.