{
 "schema_version": "1.0",
 "id": "tixel",
 "name": "TiXel",
 "research_status": "researched",
 "vendor_domain": "effectify.io",
 "category": "Marketing",
 "task": "Ads, creative & branding",
 "summary": "Shopify app for Meta and TikTok pixels, with unlimited pixels, product-level scoping and server-side Events API tracking on one flat plan.",
 "best_for": "Shopify merchants running Meta and TikTok ads who need more than the free channel apps give them — several pixels on one store, pixels scoped to individual products, or server-side Events API tracking alongside the browser pixel to recover events that ad-blockers and Safari strip",
 "skip_if": "you run one pixel for one brand, since Shopify's Meta and TikTok channels do that for nothing; or you cannot put real traffic through the store inside the seven-day trial, because the reported failure is a pixel that installs cleanly and then tracks nothing",
 "honest_knock": "The rating is the most useful number on this listing, but not for the reason an average usually is. Read on 18 September 2026 it is 4.6 across 93 reviews, and the shape behind it is 84 five-star, 3 four-star, nothing at three or two, and 6 one-star. A month earlier it was 4.1 across 78, with 7 at the bottom. Nothing sits in the middle on either reading. That is not a mediocre product; it is a binary one — it works immediately, or it installs cleanly and then tracks nothing at all.\n\nThe one-star reviews describe the same failure in the same words: the pixel is set up by the instructions, no page views or add-to-carts ever arrive, and support does not reply. We cannot verify what happened in any individual account, but the consistency of the complaint is itself information.\n\nWhat is new since August is that the developer now answers them in public. A reply dated 2 September 2026 attributes the empty data to manual pixel configuration, where one mismatched ID or event setting is enough to stop events being recorded at all, and says that step is no longer needed: TiXel now integrates officially with Meta and TikTok and links the pixel to your ad account automatically. That is the vendor's account of its own worst reviews, so treat it as a claim to test rather than a fix to trust. It is at least a specific and checkable one, and the trial has gone from three days to seven, which is enough room to check it.",
 "pricing": {
  "status": "public",
  "entry_price": "$19.99",
  "entry_price_terms": "Unlimited Plan · per month, or $119.94 a year at a stated 50% saving, on a seven-day trial",
  "from_price_usd_month": null,
  "plans": null,
  "plans_source": null,
  "notes": "(re-read 2026-09-18 on apps.shopify.com/tixel) One paid plan and no ladder to climb, and the amounts are unchanged since 22 August 2026. Unlimited Plan is $19.99 a month, or $119.94 a year at a stated 50% saving, and carries unlimited pixels, server-side Events API pixels, regular pixels via pixel code, pixels scoped to specific products, automatic event triggers with no manual event configuration, accurate tracking and online support. One term has changed and it matters: the free trial is now seven days, where the listing advertised three in August. The other tier, Development Stores, is still free but only for development and partner stores, with billing activated on upgrade — the same shape as this developer's Blocky listing. Charges are in USD and recur every 30 days. Developer Effective Apps, 13 Max Nordau, Ashdod, Israel; the app launched 19 October 2020. The review record has moved a long way: 93 reviews at 4.6, up from 78 at 4.1 in August, distributed 84 five-star, 3 four-star, none at three or two, and 6 one-star — one fewer bottom-rated review than a month ago, against fifteen more reviews overall.",
  "verified_at": "2026-09-18",
  "source_url": null
 },
 "free_plan": false,
 "free_plan_evidence": null,
 "cost_traps": [],
 "compare_with": null,
 "links": {
  "record": "https://aibuildermarketplace.com/api/v1/products/tixel.json",
  "review": "https://aibuildermarketplace.com/b2b/tixel-review/",
  "marketplace": "https://aibuildermarketplace.com/marketplace/tixel/",
  "vendor_site": "https://effectify.io"
 },
 "purchase": {
  "seller": "the vendor",
  "how": "AIBuilder Marketplace does not sell this software. Sign up, start a trial or buy on the vendor's site.",
  "handoff_url": "https://platform.shoffi.app/r/rl_Iy5GxUnu",
  "affiliate": true,
  "disclosure": "Where purchase.affiliate is true, purchase.handoff_url is an affiliate link: AIBuilder Marketplace may earn a commission at no extra cost to the buyer. Commission never changes what a record says, and products are not ranked by commission. Where it is false the link is the vendor's plain site."
 },
 "provenance": {
  "research": "hand-researched dossier, read on the vendor's own pages",
  "researched_since": "2026-07",
  "method": "https://aibuildermarketplace.com/how-we-review/",
  "license": "CC BY 4.0. Credit 'AIBuilder Marketplace' with a link to https://aibuildermarketplace.com/atlas/.",
  "note": "A rebuild is not a new measurement: pricing.verified_at is the date that matters."
 },
 "cost": {
  "status": "not_yet",
  "engine": "https://aibuildermarketplace.com/agents/#cost",
  "rules": null,
  "growth": null
 },
 "unknowns": [
  "Plan-by-plan prices are not structured in this record yet; pricing.notes has the full text.",
  "Contract terms (cancellation, data export, data location, minimum seats) are not researched as separate fields; pricing.notes mentions them only where the vendor's pricing page does.",
  "No computable price rules yet: cost at a given team size cannot be calculated for this product.",
  "Not tested hands-on by us: what the product does comes from the vendor's pages and our reading of them."
 ],
 "task_evidence": null,
 "open_questions": [
  {
   "question_id": "tixel:cancellation_terms",
   "key": "cancellation_terms",
   "question": "Can a customer cancel at any time, and what happens to an annual plan that is cancelled mid-term?",
   "status": "open"
  },
  {
   "question_id": "tixel:data_export",
   "key": "data_export",
   "question": "Which data can a customer export, in which formats, on which plans?",
   "status": "open"
  },
  {
   "question_id": "tixel:data_location",
   "key": "data_location",
   "question": "Where is customer data stored, and can a customer choose the region?",
   "status": "open"
  },
  {
   "question_id": "tixel:minimum_seats",
   "key": "minimum_seats",
   "question": "Is there a minimum number of seats or users on any plan?",
   "status": "open"
  }
 ],
 "vendor_answers": [],
 "agent_channels": {
  "vendor_mcp": null,
  "agent_checkout": {
   "status": "not_found",
   "detail": "No explicit support for purchases by AI agents on the vendor's own pages.",
   "checked_at": "2026-10-07",
   "method": "homepage, /pricing and the pricing page we cite, read as plain HTML (no JavaScript) and searched for explicit support of purchases by AI agents: Agentic Commerce Protocol, Instant Checkout, Agent Payments Protocol, buy in ChatGPT, agentic checkout"
  }
 }
}