{
 "schema_version": "1.0",
 "id": "selixer",
 "name": "Selixer",
 "research_status": "researched",
 "vendor_domain": "selixer.com",
 "category": "E-commerce",
 "task": "E-commerce & inventory ops",
 "summary": "Shopify profit dashboard that nets ad spend, COGS, returns and fees out of revenue and reports what you keep per product, campaign and customer, built for fashion and apparel brands.",
 "best_for": "Shopify fashion and apparel brands with real ad spend that want profit per SKU and per campaign in one place, and can carry the $299 tier where those features actually live",
 "skip_if": "your store is small enough that a spreadsheet still works, you need more than three connected ad accounts without paying $399, or you want a longer public track record than an app launched in May 2026 with two reviews",
 "honest_knock": "Read the feature lists rather than the prices and the entry tier stops looking like the product. Essence at $149 a month gives you two seats, one connected ad platform, a year of history and an inventory health score. The full True Profit waterfall, the per-product P&L and the POAS and CAC tracking, the reason anyone installs a profit dashboard, all start on Catalyst at $299. So the real price of what this app is sold on is double the headline.\n\nThe ad-platform caps decide the tier as much as the features do: one, then two, then three. If you run Meta, Google and TikTok you are on the $399 plan for connectivity alone, whatever your revenue looks like.\n\nThe monthly figure is also not the whole bill. Each plan carries an AI credit allowance (500, 2,000 and 3,000) and the listing sells top-ups from $25, with usage-based charges billed on the same 30-day cycle. Find out what spends a credit before you budget around the headline.\n\nAnd this is a new app. It launched on 19 May 2026 and had two public reviews on 10 November 2026. There is nothing bad in the record, but there is barely any record, and this is a tool you hand your cost prices, your ad spend and your margins to. Use the 14-day trial to reconcile its numbers against a month you have already closed in your own books before you trust a dashboard you cannot yet audit.",
 "pricing": {
  "status": "public",
  "entry_price": "$149",
  "entry_price_terms": "Essence · per month for two user seats, one connected ad platform and a year of historical data",
  "from_price_usd_month": null,
  "plans": null,
  "plans_source": null,
  "notes": "(re-verified 2026-11-10 on apps.shopify.com/selixer; amounts unchanged since 10 September 2026) Three tiers, no free plan, each with a 14-day free trial. Essence $149 a month: two user seats, one connected ad platform, a year of historical data, the ad dashboard with campaigns and trends, stockout, overstock and dead-stock views, an inventory health score, 500 AI credits with top-ups from $25, and a site speed analyzer. Catalyst $299 a month adds four seats, two ad platforms and no date cap on history, the full True Profit waterfall, POAS, CAC and product-level ad revenue, per-product P&L and an SKU action matrix, a WhatsApp inbox with AI agent and campaigns, 50,000 emails a month with branded invoices, and 2,000 AI credits. Aether $399 a month adds eight seats, three ad platforms, all 10 profit-leak detectors (nine on the 19 September reading), multi-touch attribution and ad cohorts, demand forecasting and return on inventory, RFM scoring and retention cohorts, automations with 200,000 emails a month, and 3,000 AI credits. The listing publishes no annual rate, so all three are monthly. Charges are billed in USD, and the listing files recurring and usage-based charges together on the same 30-day cycle — the AI credits are the usage part, with top-ups starting at $25. Developer Akaame Export Private Limited; the app launched 19 May 2026 and carries a single App Store review. Two details on the same page as the plans: the entry card is labelled Essance while the Catalyst card's feature list calls the same tier Essence, and the App Store record still shows a single five-star review, from a merchant who had used the app for 15 days.",
  "verified_at": "2026-11-10",
  "source_url": "https://apps.shopify.com/selixer",
  "schema_offer": {
   "price": 149.0,
   "currency": "USD",
   "description": "Essence, per month for two user seats, one connected ad platform and a year of historical data; the full True Profit waterfall, per-product P&L and campaign POAS only start on Catalyst at $299 a month. Read on the vendor's own pricing page on 2026-09-10.",
   "page": "https://marketingandsalessoftware.com/selixer-review.html"
  },
  "source_quotes": [
   {
    "field": "price",
    "plan": "AI-credit top-ups",
    "quote": "top-ups from $25",
    "source_url": "https://apps.shopify.com/selixer",
    "read_on": "2026-11-04"
   },
   {
    "field": "price",
    "plan": "Essence",
    "quote": "$149 / month",
    "source_url": "https://apps.shopify.com/selixer",
    "read_on": "2026-11-04"
   },
   {
    "field": "price",
    "plan": "Catalyst",
    "quote": "$299 / month",
    "source_url": "https://apps.shopify.com/selixer",
    "read_on": "2026-11-04"
   }
  ],
  "recent_change": null,
  "price_history": null
 },
 "free_plan": false,
 "free_plan_evidence": null,
 "cost_traps": [
  {
   "id": "usage_metered",
   "label": "Usage-metered",
   "evidence": "Essence $149 a month: two user seats, one connected ad platform, a year of historical data, the ad dashboard with campaigns and trends, stockout, overstock and dead-stock views, an inventory health score, 500 AI credits with top-ups from $25, and a site speed analyzer.",
   "verified_at": "2026-11-10",
   "source_url": "https://apps.shopify.com/selixer"
  }
 ],
 "compare_with": null,
 "links": {
  "record": "https://aibuildermarketplace.com/api/v1/products/selixer.json",
  "review": "https://marketingandsalessoftware.com/selixer-review.html",
  "marketplace": "https://aibuildermarketplace.com/marketplace/selixer/",
  "vendor_site": "https://selixer.com"
 },
 "purchase": {
  "seller": "the vendor",
  "how": "AIBuilder Marketplace does not sell this software. Sign up, start a trial or buy on the vendor's site.",
  "handoff_url": "https://platform.shoffi.app/r/rl_KJx7vv0I",
  "affiliate": true,
  "disclosure": "Where purchase.affiliate is true, purchase.handoff_url is an affiliate link: AIBuilder Marketplace may earn a commission at no extra cost to the buyer. Commission never changes what a record says, and products are not ranked by commission. Where it is false the link is the vendor's plain site."
 },
 "provenance": {
  "research": "hand-researched dossier, read on the vendor's own pages",
  "researched_since": "2026-07",
  "method": "https://aibuildermarketplace.com/how-we-review/",
  "license": "CC BY 4.0. Credit 'AIBuilder Marketplace' with a link to https://aibuildermarketplace.com/atlas/.",
  "note": "A rebuild is not a new measurement: pricing.verified_at is the date that matters."
 },
 "cost": {
  "status": "not_yet",
  "engine": "https://aibuildermarketplace.com/agents/#cost",
  "rules": null,
  "growth": null
 },
 "unknowns": [
  "Plan-by-plan prices are not structured in this record yet; pricing.notes has the full text.",
  "Contract terms (cancellation, data export, data location, minimum seats) are not researched as separate fields; pricing.notes mentions them only where the vendor's pricing page does.",
  "Being verified: free trial and refund terms are not yet matched to a verbatim line on the vendor's own pages. Not matched does not mean there is none.",
  "No computable price rules yet: cost at a given team size cannot be calculated for this product.",
  "Not tested hands-on by us: what the product does comes from the vendor's pages and our reading of them."
 ],
 "verification": {
  "price": "quoted",
  "free_trial": "being_verified",
  "refund": "being_verified"
 },
 "status_page": null,
 "task_evidence": null,
 "open_questions": [
  {
   "question_id": "selixer:cancellation_terms",
   "key": "cancellation_terms",
   "question": "Can a customer cancel at any time, and what happens to an annual plan that is cancelled mid-term?",
   "status": "open"
  },
  {
   "question_id": "selixer:data_export",
   "key": "data_export",
   "question": "Which data can a customer export, in which formats, on which plans?",
   "status": "open"
  },
  {
   "question_id": "selixer:data_location",
   "key": "data_location",
   "question": "Where is customer data stored, and can a customer choose the region?",
   "status": "open"
  },
  {
   "question_id": "selixer:minimum_seats",
   "key": "minimum_seats",
   "question": "Is there a minimum number of seats or users on any plan?",
   "status": "open"
  }
 ],
 "vendor_answers": [],
 "agent_channels": {
  "vendor_mcp": null,
  "agent_checkout": {
   "status": "not_found",
   "detail": "No explicit support for purchases by AI agents on the vendor's own pages.",
   "checked_at": "2026-10-07",
   "method": "homepage, /pricing and the pricing page we cite, read as plain HTML (no JavaScript) and searched for explicit support of purchases by AI agents: Agentic Commerce Protocol, Instant Checkout, Agent Payments Protocol, buy in ChatGPT, agentic checkout"
  }
 }
}