{
 "schema_version": "1.0",
 "id": "ngram",
 "name": "Ngram",
 "research_status": "researched",
 "vendor_domain": "ngram.com",
 "category": "IT & Productivity",
 "task": "AI video & voice content",
 "summary": "AI video creation for product and marketing teams. Turn docs, screenshots and recordings into polished, on-brand videos — scripted, storyboarded and produced with AI on a credit-based model, with a brand kit, captions and subtitles, AI voiceover and an AI avatar presenter. A published blog post or doc URL is a valid starting point in its own right: paste the link and it handles the research, script, storyboard, voice and style choice and the render in one sitting, with no editor in the loop, and hands back a shareable public link or an embed.",
 "best_for": "product and marketing teams that want to turn docs, screenshots and recordings into polished, on-brand videos quickly and repeatably",
 "skip_if": "you need bespoke, high-end studio production, or your video volume would make the per-export credit model expensive versus a flat-fee tool",
 "honest_knock": "The sticker price buys a credit allowance, not finished video, and the two are easy to confuse. Premium AI generation runs from 10 credits a second, so Basic's 3,000 credits a month come out at roughly 300 seconds — about five minutes of generated footage. Ngram says as much on the page: generation seconds measure premium AI-generated footage, not final video length, and manual editing and exports are unlimited on paid plans. So the tier you need tracks how much AI footage you generate, not how many videos you publish.\n\nThe top-up economics run the wrong way for small buyers. Extra credits cost 1,000 for $40 on Free, $20 on Basic, $15 on Premium and $10 on Ultimate — the cheapest plan pays four times per credit what the dearest one pays. Anyone topping up regularly on Basic is paying a premium for staying on the cheap tier, and should price the next tier against a month of actual top-ups rather than against the headline gap between the two.\n\nTwo smaller things before you pick. Export quality is tiered — 720p on Basic, 1080p on Premium, 4K on Ultimate — so the resolution you need may set your plan before the credits do. And image and audio generation still consume credits on Basic, going unlimited only from Premium up.",
 "pricing": {
  "status": "public",
  "entry_price": "$29",
  "entry_price_terms": "per month, or $23.20/mo billed annually ($278.40/yr)",
  "from_price_usd_month": 29.0,
  "plans": null,
  "plans_source": null,
  "notes": "(re-verified 2026-08-17 and 2026-10-07) Credit-based, three published tiers plus a quote-only Enterprise, with annual billing 20% off. Free is a one-time 600-credit allocation capped at 60 seconds of premium AI generation and 720p exports. Basic is $29/mo, or $23.20/mo billed annually at $278.40 a year, with 3,000 credits a month. Premium is $59/mo, or $47.20 annually at $566.40, with 10,000 credits a month. Ultimate is $299/mo, or $239.20 annually at $2,870.40, with 50,000 credits a month and up to three workspace users; every other plan has one. The credit allowance rather than the seat is what forces an upgrade. Premium and Ultimate monthly credits roll over for one billing cycle and annual-plan credits stay until renewal; Basic credits refresh monthly. Upgrades are charged pro rata straight away, and downgrades apply from the next billing date (pricing FAQ, read 7 October 2026).",
  "verified_at": "2026-10-07",
  "source_url": null
 },
 "free_plan": false,
 "free_plan_evidence": null,
 "cost_traps": [
  {
   "id": "usage_metered",
   "label": "Usage-metered",
   "evidence": "(re-verified 2026-08-17 and 2026-10-07) Credit-based, three published tiers plus a quote-only Enterprise, with annual billing 20% off.",
   "verified_at": "2026-10-07",
   "source_url": null
  },
  {
   "id": "annual_lock",
   "label": "Annual commitment",
   "evidence": "(re-verified 2026-08-17 and 2026-10-07) Credit-based, three published tiers plus a quote-only Enterprise, with annual billing 20% off.",
   "verified_at": "2026-10-07",
   "source_url": null
  }
 ],
 "compare_with": {
  "name": "Synthesia or Pictory",
  "why": "close AI-video tools — Ngram leans product/marketing clips from your own assets; compare credit economics against your real export volume"
 },
 "links": {
  "record": "https://aibuildermarketplace.com/api/v1/products/ngram.json",
  "review": "https://officesoftwaremarketplace.com/ngram-review.html",
  "marketplace": "https://aibuildermarketplace.com/marketplace/ngram/",
  "vendor_site": "https://ngram.com"
 },
 "purchase": {
  "seller": "the vendor",
  "how": "AIBuilder Marketplace does not sell this software. Sign up, start a trial or buy on the vendor's site.",
  "handoff_url": "https://partner.ngram.com/32s9nqdqy7lr",
  "affiliate": true,
  "disclosure": "Where purchase.affiliate is true, purchase.handoff_url is an affiliate link: AIBuilder Marketplace may earn a commission at no extra cost to the buyer. Commission never changes what a record says, and products are not ranked by commission. Where it is false the link is the vendor's plain site."
 },
 "provenance": {
  "research": "hand-researched dossier, read on the vendor's own pages",
  "researched_since": "2026-07",
  "method": "https://aibuildermarketplace.com/how-we-review/",
  "license": "CC BY 4.0. Credit 'AIBuilder Marketplace' with a link to https://aibuildermarketplace.com/atlas/.",
  "note": "A rebuild is not a new measurement: pricing.verified_at is the date that matters."
 },
 "cost": {
  "status": "not_yet",
  "engine": "https://aibuildermarketplace.com/agents/#cost",
  "rules": null,
  "growth": null
 },
 "unknowns": [
  "Plan-by-plan prices are not structured in this record yet; pricing.notes has the full text.",
  "Contract terms (cancellation, data export, data location, minimum seats) are not researched as separate fields; pricing.notes mentions them only where the vendor's pricing page does.",
  "No computable price rules yet: cost at a given team size cannot be calculated for this product."
 ],
 "task_evidence": {
  "structured_checks": [],
  "sessions": [
   {
    "source": "session",
    "product_name": "Ngram",
    "product_id": "ngram",
    "run_date": "2026-09-30",
    "what": "A new free account in ngram's v2 studio. We pasted the link to one of our own published reviews (ActiveCampaign) with a one-line brief, asked for 30 seconds, ran the same prompt twice and read the credit meter before and after each run.",
    "findings": [
     "The new account opened with 1,200 credits, while ngram's pricing page (read the same day) lists the Free plan at 600 one-time credits. We report what the meter showed; we do not know why it was double.",
     "The composer states the rate plainly: 10 credits a second, billed on the generated duration. It reserved 300 credits for a 30-second request, but both videos came out slightly long, at 32.5 and 32 seconds, and were charged 330 and 320 credits. The meter went 1,200 to 870 to 550, matching those charges exactly.",
     "From the link alone it read the page, picked up the site's own colours, type and logo, and wrote a scene-by-scene storyboard with the narration script in about a minute and a half. Nothing was charged until we approved that plan, which is the moment to catch a wrong claim.",
     "Every figure in both scripts matched the review: $15 a month as the floor, and $149, $189, $375 and $589 at 10,000 contacts, as read on 29 September 2026. It declined to animate prices between those two points because the review does not print them, and it kept the review's attribution on the contact-billing rule (credited to SendX in one run, labelled as reported in the other).",
     "The same prompt gave a different video each time: five scenes in the first run, four in the second, with different wording and visuals. The facts stayed the same, but do not expect a repeat run to reproduce a video you liked.",
     "Rendering took about six to seven and a half minutes after approval. The narration step failed once in each run and recovered on its own, and the second run said openly that it could not listen to its own voice-over and flagged one word that might sound clipped. Listen before you publish.",
     "The visuals were motion graphics: the log showed ngram writing the scenes as an HTML animation and recording that, not generated camera footage. That suits explainers and product walkthroughs; it is not the tool for filmed-looking scenes.",
     "Videos are private by default; sharing offers a public link, an embed, a download and direct posting to LinkedIn, X and YouTube, and captions are included.",
     "Not tested: the export itself (so neither the 720p cap nor the Free-plan watermark was checked on a file), the paid plans, manual scene editing, avatars, and sources other than a web page."
    ],
    "not_tested": null,
    "report": null,
    "result": "reported",
    "note": "Findings as written up after the session; no pass/fail per task was scored.",
    "in_catalog": true
   }
  ]
 },
 "open_questions": [
  {
   "question_id": "ngram:cancellation_terms",
   "key": "cancellation_terms",
   "question": "Can a customer cancel at any time, and what happens to an annual plan that is cancelled mid-term?",
   "status": "open"
  },
  {
   "question_id": "ngram:data_export",
   "key": "data_export",
   "question": "Which data can a customer export, in which formats, on which plans?",
   "status": "open"
  },
  {
   "question_id": "ngram:data_location",
   "key": "data_location",
   "question": "Where is customer data stored, and can a customer choose the region?",
   "status": "open"
  },
  {
   "question_id": "ngram:minimum_seats",
   "key": "minimum_seats",
   "question": "Is there a minimum number of seats or users on any plan?",
   "status": "open"
  }
 ],
 "vendor_answers": [],
 "agent_channels": {
  "vendor_mcp": null,
  "agent_checkout": {
   "status": "not_checked",
   "detail": "We could not read the vendor's pages as plain HTML.",
   "checked_at": "2026-10-07",
   "method": "homepage, /pricing and the pricing page we cite, read as plain HTML (no JavaScript) and searched for explicit support of purchases by AI agents: Agentic Commerce Protocol, Instant Checkout, Agent Payments Protocol, buy in ChatGPT, agentic checkout"
  }
 },
 "offers": [
  {
   "offer_id": "ngram-reader-offer",
   "version": "5cb6d04184",
   "offer_type": "extra_credits",
   "benefit": "50% more credits on a paid plan (Basic: 4,500 instead of 3,000 a month)",
   "verification_status": "vendor_confirmed",
   "expires_at": null,
   "record": "https://aibuildermarketplace.com/api/v1/offers.json#ngram-reader-offer"
  }
 ]
}