{
 "schema_version": "1.0",
 "id": "mktg-ai",
 "name": "Mktg.ai",
 "research_status": "researched",
 "vendor_domain": "mktg.ai",
 "category": "Marketing",
 "task": "Ads, creative & branding",
 "summary": "Always-on AI marketing analyst: unified creative visibility, live performance signals and plain-language questions over your own spend data — no public pricing, demo-first.",
 "best_for": "marketing teams with real media spend across channels who want an always-on AI analyst — unified creative visibility, live performance signals and plain-language questions over their own data. It layers on top of your existing platforms rather than replacing them, with the vendor putting real-time data in week one and full onboarding at two to three weeks",
 "skip_if": "your ad spend is modest (the value scales with budget waste, and yours is small), or you want transparent self-serve pricing before a sales call",
 "honest_knock": "The price is still hidden — a 404 where the pricing page should be, and no pricing item in the navigation — which for a tool that promises spend transparency is an irony worth noticing, and the FAQ makes it sharper: its own introduction says it covers what the platform costs, and then no answer in it names a figure. What the FAQ does publish is the tier names, Growth and Enterprise, and the fact that EU data residency is Enterprise-only. The ROI story is also the vendor's own: the homepage tile assumes a $5M budget and puts a 3% efficiency gain at $150K alongside $100K of reallocated spend, which is 2% of the same budget. Ask for verified case numbers at your spend level on the demo call.",
 "pricing": {
  "status": "quote_only",
  "entry_price": null,
  "entry_price_terms": null,
  "from_price_usd_month": null,
  "plans": null,
  "plans_source": null,
  "notes": "No public pricing (re-verified 25 September 2026): mktg.ai/pricing still returns 404 and the navigation carries no pricing item, so every route ends at 'Book a Demo'. The tiers themselves are no longer secret, though — the FAQ names Growth and Enterprise above the entry level and describes what they add (dedicated onboarding on both; a dedicated customer success manager, SLA-backed response times and quarterly business reviews on top of that). Email support is on every plan; custom integrations and EU data residency are Enterprise-only, with US data centres the default. The machine-readable llms.txt is Wix boilerplate advertising an MCP endpoint and carries no price either. Rates require a sales conversation.",
  "verified_at": "2026-09-25",
  "source_url": "https://mktg.ai/"
 },
 "free_plan": false,
 "free_plan_evidence": null,
 "cost_traps": [
  {
   "id": "quote_only",
   "label": "Quote-only pricing",
   "evidence": "No public pricing: /pricing 404s and every route ends at 'Book a Demo' (re-verified 25 Sep 2026)",
   "verified_at": "2026-09-25",
   "source_url": "https://mktg.ai/"
  }
 ],
 "compare_with": {
  "name": "Diginius",
  "why": "Diginius manages PPC and e-commerce performance hands-on with published pricing; Mktg.ai sells the always-on AI-analyst layer on top of your channels — but with no public prices, you’re comparing a sticker against a sales call"
 },
 "links": {
  "record": "https://aibuildermarketplace.com/api/v1/products/mktg-ai.json",
  "review": "https://aibuildermarketplace.com/b2b/mktg-ai-review/",
  "marketplace": "https://aibuildermarketplace.com/marketplace/mktg-ai/",
  "vendor_site": "https://mktg.ai"
 },
 "purchase": {
  "seller": "the vendor",
  "how": "AIBuilder Marketplace does not sell this software. Sign up, start a trial or buy on the vendor's site.",
  "handoff_url": "https://mktg.ai/?red=aibuil",
  "affiliate": true,
  "disclosure": "Where purchase.affiliate is true, purchase.handoff_url is an affiliate link: AIBuilder Marketplace may earn a commission at no extra cost to the buyer. Commission never changes what a record says, and products are not ranked by commission. Where it is false the link is the vendor's plain site."
 },
 "provenance": {
  "research": "hand-researched dossier, read on the vendor's own pages",
  "researched_since": "2026-07",
  "method": "https://aibuildermarketplace.com/how-we-review/",
  "license": "CC BY 4.0. Credit 'AIBuilder Marketplace' with a link to https://aibuildermarketplace.com/atlas/.",
  "note": "A rebuild is not a new measurement: pricing.verified_at is the date that matters."
 },
 "cost": {
  "status": "not_yet",
  "engine": "https://aibuildermarketplace.com/agents/#cost",
  "rules": null,
  "growth": null
 },
 "unknowns": [
  "Pricing status is 'quote_only': no single public entry price.",
  "Plan-by-plan prices are not structured in this record yet; pricing.notes has the full text.",
  "Contract terms (cancellation, data export, data location, minimum seats) are not researched as separate fields; pricing.notes mentions them only where the vendor's pricing page does.",
  "No computable price rules yet: cost at a given team size cannot be calculated for this product.",
  "Not tested hands-on by us: what the product does comes from the vendor's pages and our reading of them."
 ],
 "task_evidence": null,
 "open_questions": [
  {
   "question_id": "mktg-ai:public_price",
   "key": "public_price",
   "question": "Can you publish a price, or a starting price, for the plans that are quote-only?",
   "status": "open"
  },
  {
   "question_id": "mktg-ai:cancellation_terms",
   "key": "cancellation_terms",
   "question": "Can a customer cancel at any time, and what happens to an annual plan that is cancelled mid-term?",
   "status": "open"
  },
  {
   "question_id": "mktg-ai:data_export",
   "key": "data_export",
   "question": "Which data can a customer export, in which formats, on which plans?",
   "status": "open"
  },
  {
   "question_id": "mktg-ai:data_location",
   "key": "data_location",
   "question": "Where is customer data stored, and can a customer choose the region?",
   "status": "open"
  },
  {
   "question_id": "mktg-ai:minimum_seats",
   "key": "minimum_seats",
   "question": "Is there a minimum number of seats or users on any plan?",
   "status": "open"
  }
 ],
 "vendor_answers": [],
 "agent_channels": {
  "vendor_mcp": null,
  "agent_checkout": {
   "status": "not_found",
   "detail": "No explicit support for purchases by AI agents on the vendor's own pages.",
   "checked_at": "2026-10-07",
   "method": "homepage, /pricing and the pricing page we cite, read as plain HTML (no JavaScript) and searched for explicit support of purchases by AI agents: Agentic Commerce Protocol, Instant Checkout, Agent Payments Protocol, buy in ChatGPT, agentic checkout"
  }
 }
}