{
 "schema_version": "1.0",
 "id": "fbtrack",
 "name": "FBtrack",
 "research_status": "researched",
 "vendor_domain": "optiapps.xyz",
 "category": "Marketing",
 "task": "Ads, creative & branding",
 "summary": "Shopify app that installs several Meta, TikTok, Snapchat and Pinterest pixels at once, with Conversions API and server-side event tracking for each; plans differ only in how many pixels are active.",
 "best_for": "Shopify stores that advertise on Meta plus TikTok, Snapchat or Pinterest and want several pixels, for example one per collection or a backup pixel, with server-side events for all of them managed from one screen",
 "skip_if": "you run a single Meta pixel, which Meta's free Facebook & Instagram app already sets up; you cannot afford a day of lost purchase events and want a pixel app with a longer, steadier public record; or you want software that manages campaigns or bids rather than sending event data",
 "honest_knock": "A pixel app earns its fee by being dull: it has to fire every event, every day, and you only notice it when it stops. The critical reviews on FBtrack's listing are about the day it stopped. In June 2026 a Spanish merchant with twelve months on the app wrote that tracking had stopped from one day to the next without warning; Shark Byte apologised and replied that the outage was caused by an incident. In December 2024 an Indian store two years in reported that Add to Cart events had not arrived since it started using the app and that a support ticket had gone unanswered; the developer apologised for the missing event and the slow reply. In April 2023 a merchant said only the Purchase event failed to reach Facebook on one store, which support then fixed. With 22 reviews in eight years there is not much else to weigh these against.\n\nMuch of the basic job is available for nothing. Meta's own Facebook & Instagram app for Shopify is free to install and sets up a conversion pixel, and the three apps the App Store lists next to FBtrack for the same job are free, free to install or have a free plan. What FBtrack adds is several pixels at once, such as a pixel per collection or a backup pixel, and TikTok, Snapchat and Pinterest tags from the same screen. If you run one Meta pixel, check what the free route already gives you before you pay $10 a month.\n\nThere is no product website. The domain in the support address, fbtrack.app, has no site behind it, and the app runs from optiapps.xyz, where the only page is a login screen. The listing's feature tags include campaign management and bid optimization, but the plans describe pixels, the Conversions API and server-side events only: FBtrack sends data to your ad platforms and does not run your ads. A 2024 review from Italy said charges continued two months after the merchant uninstalled and cancelled; the developer apologised. Check your next Shopify bill after you remove it. We have not installed the app.",
 "pricing": {
  "status": "public",
  "entry_price": "$10",
  "entry_price_terms": "Basic · per month for one active pixel",
  "from_price_usd_month": 10.0,
  "plans": null,
  "plans_source": null,
  "notes": "(read 2026-09-28 on apps.shopify.com/facebook-pixel-conversion-api-fbtrack) Three paid plans and no free plan, each with a 14-day free trial. Basic is $10 a month for one active pixel, Standard is $15 a month for five active pixels, and Unlimited is $30 a month for unlimited Meta, TikTok, Snapchat and Pinterest pixels with unlimited Conversions API tracking and server-side events. Every plan supports Facebook (Meta), TikTok, Snapchat and Pinterest, and includes the Conversions API and server-side tracking for its active pixels plus 24/7 support; the plans differ only in the number of pixels. No yearly price is listed. All charges are in USD, billed through Shopify every 30 days. The listing is titled 'SB: Facebook Pixel and TikTok'; the developer is Shark Byte, Inc of Parkland, Florida, the listing gives a launch date of 26 September 2018 and it shows 22 reviews.",
  "verified_at": "2026-09-28",
  "source_url": null,
  "schema_offer": {
   "price": 10.0,
   "currency": "USD",
   "description": "Basic, per month for one active pixel; Standard is $15 for five pixels and Unlimited $30; 14-day free trial, no free plan; billed through Shopify every 30 days. Read on the vendor's own pricing page on 2026-09-28.",
   "page": "https://marketingandsalessoftware.com/fbtrack-review.html"
  },
  "source_quotes": null,
  "recent_change": null,
  "price_history": {
   "status": "stable",
   "tracked_since": "2026-10-10",
   "last_read": "2026-11-12",
   "read_days": 9,
   "stable": {
    "since": "2026-10-10",
    "until": "2026-11-12",
    "reads": 9,
    "days": 33
   },
   "changes": [],
   "method": "Stable = every amount on the vendor's pricing page identical across >= 3 of our reads over >= 30 days. A change is listed only after we confirmed the new price on the page, with a verbatim quote. Differences in raw readings are never published on their own."
  }
 },
 "free_plan": false,
 "free_plan_evidence": null,
 "cost_traps": [],
 "compare_with": null,
 "links": {
  "record": "https://aibuildermarketplace.com/api/v1/products/fbtrack.json",
  "review": "https://marketingandsalessoftware.com/fbtrack-review.html",
  "marketplace": "https://aibuildermarketplace.com/marketplace/fbtrack/",
  "vendor_site": "https://optiapps.xyz"
 },
 "purchase": {
  "seller": "the vendor",
  "how": "AIBuilder Marketplace does not sell this software. Sign up, start a trial or buy on the vendor's site.",
  "handoff_url": "https://platform.shoffi.app/r/rl_32p13yyK",
  "affiliate": true,
  "disclosure": "Where purchase.affiliate is true, purchase.handoff_url is an affiliate link: AIBuilder Marketplace may earn a commission at no extra cost to the buyer. Commission never changes what a record says, and products are not ranked by commission. Where it is false the link is the vendor's plain site."
 },
 "provenance": {
  "research": "hand-researched dossier, read on the vendor's own pages",
  "researched_since": "2026-07",
  "method": "https://aibuildermarketplace.com/how-we-review/",
  "license": "CC BY 4.0. Credit 'AIBuilder Marketplace' with a link to https://aibuildermarketplace.com/atlas/.",
  "note": "A rebuild is not a new measurement: pricing.verified_at is the date that matters."
 },
 "cost": {
  "status": "not_yet",
  "engine": "https://aibuildermarketplace.com/agents/#cost",
  "rules": null,
  "growth": null
 },
 "unknowns": [
  "Plan-by-plan prices are not structured in this record yet; pricing.notes has the full text.",
  "Contract terms (cancellation, data export, data location, minimum seats) are not researched as separate fields; pricing.notes mentions them only where the vendor's pricing page does.",
  "Being verified: free trial and refund terms are not yet matched to a verbatim line on the vendor's own pages. Not matched does not mean there is none.",
  "No computable price rules yet: cost at a given team size cannot be calculated for this product.",
  "Not tested hands-on by us: what the product does comes from the vendor's pages and our reading of them."
 ],
 "verification": {
  "price": "read",
  "free_trial": "being_verified",
  "refund": "being_verified"
 },
 "status_page": null,
 "task_evidence": null,
 "open_questions": [
  {
   "question_id": "fbtrack:cancellation_terms",
   "key": "cancellation_terms",
   "question": "Can a customer cancel at any time, and what happens to an annual plan that is cancelled mid-term?",
   "status": "open"
  },
  {
   "question_id": "fbtrack:data_export",
   "key": "data_export",
   "question": "Which data can a customer export, in which formats, on which plans?",
   "status": "open"
  },
  {
   "question_id": "fbtrack:data_location",
   "key": "data_location",
   "question": "Where is customer data stored, and can a customer choose the region?",
   "status": "open"
  },
  {
   "question_id": "fbtrack:minimum_seats",
   "key": "minimum_seats",
   "question": "Is there a minimum number of seats or users on any plan?",
   "status": "open"
  }
 ],
 "vendor_answers": [],
 "agent_channels": {
  "vendor_mcp": null,
  "agent_checkout": {
   "status": "not_checked",
   "detail": "We could not read the vendor's pages as plain HTML.",
   "checked_at": "2026-10-07",
   "method": "homepage, /pricing and the pricing page we cite, read as plain HTML (no JavaScript) and searched for explicit support of purchases by AI agents: Agentic Commerce Protocol, Instant Checkout, Agent Payments Protocol, buy in ChatGPT, agentic checkout"
  }
 }
}
